Marketing And Advertising Specialist

GC Pest Control

Oxenford, Gold Coast QLD

Marketing Communications (Marketing & Communications)

Full time

$90,000–$110,000/year

Join an Award-Winning Team at GC Pest Control as a Marketing and Advertising Specialist

Elevate your career with GC Pest Control—an Australian Small Business Champion Award winner in 2023! Be part of a team that values excellence and join us in our mission to provide top-notch pest control services.

About Us

We are a rapidly growing pest control company based on the beautiful Gold Coast. Our team takes pride in delivering top-level services to our community, and we are known for our honesty, loyalty, transparency, and respect for both our clients and each other. Our company values are more than just words to us; they are the foundation of our unique and positive company culture.

Bugs don’t stand a chance at GC Pest Control. We’re not just pest controllers; we’re customer-centric bug warriors. Join our squad of dedicated professionals where good energy is our secret weapon against pests.

The Role

We are seeking an experienced Marketing and Advertising Specialist to join our dynamic team. The ideal candidate will be a creative and analytical thinker, with a strong background in digital Marketing and a passion for building brand awareness. The ideal candidate will create and oversee advertising strategies and campaigns, analyse market trends for new services, and discover and cultivate market prospects for both new and existing offerings.

Join our enthusiastic team as a Marketing and Advertising specialist, where good energy reigns supreme in our bug-busting headquarters.

Key Responsibilities

• Develop and implement SEO strategies to increase online presence and drive traffic to our website.

• Analyse consumer data to identify patterns, preferences, and trends, informing strategic marketing decisions.

• Develop and implement advertising strategies and campaigns aligned with sales objectives to effectively promote our pest control services.

• Maintain, improve, and oversee our website, ensuring optimal performance, user experience, and promptly addressing any technical issues or concerns.

• Provide advice to executives on advertising strategies tailored to target markets and enhance client awareness.

• Manage Google Ads, Meta Ads, and other social media ads to optimise reach and conversion.

• Coordinate the production of advertising campaigns, overseeing specialised activities such as artwork design, copywriting, and media placement within budget and time constraints.

• Create engaging social media posts and manage our social media platforms

• Respond to online reviews and interact with customers to build a positive online reputation

• Assist in developing marketing objectives, policies, and programs to facilitate business expansion.

• Design and produce brochures, flyers, and booklets to support our marketing efforts.

• Develop and optimise email nurture streams to engage and retain customers.

• Conduct market research to identify opportunities for new and existing pest control services.

Requirements

• Proven experience in digital Marketing and Advertising

• Strong knowledge of SEO, Google Ads, Meta Ads and social media advertising

• Excellent communication skills, both written and verbal

• Ability to work in a fast-paced environment and manage multiple projects simultaneously

• Creative thinker with strong analytical skills

• Have a bachelor degree or higher qualification + 2 years experience

Location

Our office is based in Oxenford on the Gold Coast. Our clients are from Northern NSW up to the Sunshine Coast and everywhere in between.

Why Join Us?

• Be a part of a growing company with a friendly and supportive team

• Work in a positive environment where our values of family, pride, honesty, loyalty, and transparency are lived every day

• Enjoy the beautiful surroundings of the Gold Coast.

• Competitive salary and opportunities for professional growth.

How to Apply

If you meet the above criteria and are excited to join our team, please send your resume and a cover letter detailing your relevant experience. If you’re eager to excel and ready to make a significant impact, let’s make it happen together. We look forward to hearing from you!

• Looking for candidates available to work:
  • Monday: Morning, Afternoon
  • Tuesday: Morning, Afternoon
  • Wednesday: Morning, Afternoon
  • Thursday: Morning, Afternoon
  • Friday: Morning, Afternoon
• 2-3 years of relevant work experience required for this role
• Working rights required for this role
• Expected salary: $90,000 - $110,000 per year