What you’ll do:
This is your opportunity to join carsales as a Brand Manager. Working within the Marketing, Customer and Content team, this position plays a crucial role in the development, implementation and management of our brand’s strategies to ensure consistency and alignment with our business objectives.
In this role you will collaborate closely with various teams across the marketing and content team, as well as the wider business, to ensure that all activities align with the brands objectives and messaging.
- Develop and execute comprehensive brand strategies that drive brand awareness, engagement, and loyalty.
- Support the development of our brand's positioning, brand pillars, brand messaging and visual identity to resonate with target audiences.
- Lead the re-development of brand guidelines, ensuring consistency across all marketing materials and communications.
- Support the development of our brand architecture framework to ensure a cohesive and effective structure for all brands, products and services.
- Proactively identify opportunities for brand growth and innovation across various channels, staying ahead of industry trends and emerging technologies.