AddressWe are looking for a passionate Channel Activation Specialist – Professionals who aligns with our values and culture, takes pride in their contributions, and can challenge the status quo with disruptive go-to-market programs and campaigns.
Key Responsibilities- Work in conjunction with the National Channel Activation Manager and Key Sales Channel Managers to create customized activation strategies for Professional customers including but not limited to Painters, Builders, Architects.
- Develop, execute, and create effective customer activation strategies, utilizing shopper insights and customer strategies to nurture customers through the purchasing funnel.
- Keep track of market trends, competitor actions, and consumer trends to optimize activation strategies and achieve innovative results in line with national goals.
- Drive innovative and best in class activation outcomes against National plan objectives, developing and managing channel specific promotional plans end-to-end.
- Work closely with the Brand Managers and Senior Sales Managers to ensure learning and ideas are cross-pollinated across the activation team. Ensure adherence to brand guidelines.
- Bachelor’s degree in business, commerce, or marketing
- 5 years proven experience in Channel Activation, marketing, or a similar role with a strong track record of delivering exceptional campaigns to market.
- Excellent relationship-building and negotiation skills.
- Strong understanding of shopper marketing programs in market dynamics and challenges.
- Knowledge of paint, building or construction will be advantageous
- Ability to work independently and as part of a team in a fast-paced environment.
- Excellent communication and presentation skills, with the ability to clearly convey complex information.
- Strong analytical and problem-solving skills, with the ability to make data-driven decisions.
- Experience in developing and implementing strategic partnership plans.
About us:
Here at PPG, we make it happen, and we are looking for candidates of the highest integrity who share our values, with the commitment and lead to strive today to do better than yesterday – everyday.
PPG: WE PROTECT AND BEAUTIFY THE WORLD™
Through leadership in innovation, sustainability and colour, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company. To learn more, visit www.ppg.com and follow @ PPG on Twitter.
The PPG Way
Every day at PPG:
We partner with customers to create mutual value.
We are insightful, dedicated, and proactive. We have intimate knowledge of the market and our customers. We focus on practical solutions that make a difference.
We are “One PPG” to the world.
We are better and stronger together. We use our scale to reach new markets and introduce technologies as we differentiate and improve our markets.
We trust our people every day, in every way.
We empower our people to make the right decisions. We are inclusive, transparent and respectful. Our feedback is clear and actionable.
We make it happen.
We have experience winning. We achieve. We deliver with discipline and integrity. We bring our best energy to our work. We decide and act intelligently and quickly.
We run it like we manage it.
We respect one another by being responsible and accountable. We always act in the best interest of our company, customers, shareholders and our communities.
We do better today than yesterday – everyday.
We learn. We develop our people to grow our businesses.
PPG provides equal opportunity to all candidates and employees. We offer an opportunity to develop your career in an environment that provides a fulfilling workplace for employees, creates an environment for learning, and embraces the ideas and diversity of others. All qualified applicants will receive consideration for employment without regard to sex, pregnancy, race, colour, creed, religion, national origin, age, disability status, marital status, veteran status, sexual orientation, gender identity or expression. If you need assistance to complete your application due to a disability, please email **********@ppg.com.
