Client Insights And Crm Coordinator

We’re seeking a dynamic Coordinator to join our Brand & Marketing team based in either Sydney or Melbourne. This is a full-time position that would suit a recent (or soon to be) graduate who has a keen eye for detail and enjoys finding ways to work more efficiently, and would like to gain experience working for a global professional services firm.

As the Client Insights and CRM Coordinator you will support the Marketing Insights and Content Manager largely by overseeing the day-to-day running of our Client Relationship Management (CRM) database, InterAction. The CRM houses valuable information relating to our current and prospective clients and allows us to leverage this information to form strong client relationships. By ensuring this information is managed appropriately you will assist our Legal, Business Development and other Brand and Marketing team members to effectively deliver key business development and marketing initiatives. It’s an exciting time to join our team as we strive to embed a data-driven culture across our organisation and build stronger strategic relationships with our clients.

Day-to-day you will:

• Maintain the effectiveness of the CRM by ensuring information in the database is kept accurate and up to date.

• Identify opportunities to standardise processes, automate, and improve efficiencies where possible.

• Coordinate account setup and training for new users.

• Collaborate with the Marketing Insights & Digital Consultant where required on website and e-marketing platform campaigns, and coordinate improvements between the CRM and e-marketing platform.

• Support the firm’s use of the CRM through systems architecture, reporting and contact categorisation.

• Support the delivery of account-based marketing strategies, utilising available technologies to personalise and automate tasks where possible

• Support the firm’s Legal and Business Development teams to encourage a regular review of mailing list health, and coordinate process for updates where required

As a firm we work flexibly in line with our Agile 60 guidelines, and uphold a diverse, innovative culture where high performance, client focus and highly engaged people are our differentiator. Among our many benefits, we offer a range of Health & Wellbeing programs, a home office allowance and Learning & Development opportunities to help you further your career with us.

To be successful in this role, you will have:

• Previous experience with databases (including CRM Databases) would be highly regarded (but not essential)

• Strong attention to detail

• Sound judgment and problem-solving abilities

• Proven ability to work autonomously and as part of a team

• Exposure to HTML email distribution software would be advantageous

• An understanding of direct marketing initiatives (B2B, including email marketing, event management and social media (desirable)

• Previous experience in a professional services firm or other corporate environment (preferred but not essential)

Our Brand & Marketing team help position us as thought leaders amongst our target markets in the areas we most want to be known for, by creating intuitive and engaging collateral, events and campaigns. We form part of our broader Business Development team, working alongside our partners and lawyers across our sectors, services and offices to support and develop our relationships with clients, delivering an exceptional service and exploring new avenues through which we can help them meet their business needs.

If you’re a commercially minded individual with a passion for business development and improving the client experience in a professional services environment, you could be just what we’re looking for.

What we offer:

• At Herbert Smith Freehills we value flexibility. For most roles, we work an average of 60% of the time in the office, taking into consideration individual, team, client and learning needs.
• To continue to support our staff working from home as a part of Agile 60, we offer an allowance for home office furniture as well as IT equipment.
• We recognise that the success of our business and our clients relies on the skills, knowledge and ideas of all our people. We are dedicated to creating an exceptional experience for our clients and we value empathy, simplicity and commerciality.
• We aim to support our people through their career and life milestones. We offer 26 weeks paid parental leave, which includes superannuation on both paid and unpaid parental leave up to 52 weeks. Our policy applies to parents regardless of gender, subject to six months of continuous employment at HSF.
• At Herbert Smith Freehills you will be part of a diverse, innovative culture where high performance, client focus and highly engaged people are our differentiator. People at our firm come from a range of backgrounds and bring a wide variety of experiences and perspectives to their work with us. We strive to ensure that our inclusive environment means you feel valued and able to perform at your best by being your authentic self at work. We know that our future success not only depends on being innovative and progressive in the changing legal market but, most importantly, on our people feeling highly engaged in meaningful work.
• People join us to develop their careers and themselves. To support this we provide contemporary tailored learning programs, regular career conversations and a culture of feedback.
• To view our benefits in Australia, please copy this link into your browser - https://sites-herbertsmithfreehills.vuturevx.com/20/21553/landing-pages/benefits-in-australia.pdf