Company

Queensland Fire & Emergency ServicesSee more

addressAddressKedron, QLD
CategoryAdvertising & Marketing

Job description

As a department our purpose is to help the community to prevent, prepare for, respond to and recover from the impact of fire and emergency events. 


Queensland Fire and Emergency Services (QFES) is the primary provider of fire, rescue and emergency management programs and services throughout Queensland. The department encompasses the Fire and Rescue Service, disaster management services, the Rural Fire Service and the State Emergency Service, and also supports other volunteer groups providing emergency response to Queenslanders. 

The Communications team provides communication advice, strategies and plans in the delivery of statewide public safety advertising campaigns, research and evaluation, and executive communications for internal and external audiences, including communication support to the Minister for Fire and Emergency Services, QFES Executive Leadership team, operational areas and business units to support approved communication activities and initiatives, and achieve the department’s strategic objectives. 


Reporting to the Executive Manager, you will be responsible for supervising the functions of the Communications team in the development and implementation of communication frameworks, plans, corporate branding, multi-media, digital content and executive communications. You will oversee the management of external annual advertising campaigns and internal communication strategies and activities to promote QFES to our paid and volunteer workforce, the public sector and the community. You will also work in close coordination with other business units and key stakeholders to ensure content meets client’s need and organisational requirements. 

Highly desirable requirements

  • Relevant qualifications in a communications related area (i.e. Communications, Journalism, Public Relations and Marketing) and/or demonstrated experience in a communications environment.
  • Experience in Government Advertising processes and end-to-end development and delivery of advertising campaigns.

Your part in the ongoing success of our department, in supporting key frontline services will see you responsible for a variety of work, including, but not limited to:

  • Lead the development and implementation of communication plans, policies and procedures covering internal and external communications, publications, issues management, advertising campaigns and executive support to support departmental strategic priorities.
  • Supervise the research, writing, production and publication of creative advertising campaign materials and internal communications materials such as newsletters, online content, articles, speeches, media releases, and other material, so it is accurate, clear, concise and effective, and meet client’s needs.
  • Manage external suppliers, market research agencies, designers and advertising agencies in line with the annual advertising budget to ensure appropriate return on investment and organisational objectives are met.
  • Evaluate and expand existing communication methods and channels to ensure team activities are fit-for-purpose, efficiently delivered and evolving to meet departmental requirements and community expectations.
  • Prepare expert advice for senior management on strategic departmental projects and issues that arise in relation to campaign and communication initiatives to ensure all stakeholders are effectively engaged.
  • Prepare complex and persuasive submissions, briefs and reports relating to campaign and communication activities and issues, including submissions for executive leadership and Cabinet, in accordance with departmental requirements and timeframes
  • Develop and maintain effective relationship and networks with internal and external stakeholders to understand their needs and collaborate to produce appropriate outcomes from communications activities. 
  • Ensure all departmental communication materials and communication processes comply with corporate governance processes, whole-of-government policies, regulatory requirements and are accountable for expenditure of public funds.

To determine your suitability for the role, you will be assessed on the following Leadership Competencies for Queensland behavioural profiles that link to the “key accountabilities” for this role:

Leadership Competency Stream – Program Leader (leading teams and/or projects)

Vision

  • Leads strategically
  • Makes insightful decisions

Results

  • Builds enduring relationships
  • Drives accountability and outcomes

Accountability

  • Fosters healthy and inclusive workplaces
  • Demonstrates sound governance

Once you join us we will want you to exemplify the QFES shared values of:

  • Respect
  • Integrity
  • Trust
  • Courage
  • Loyalty
Refer code: 2270973. Queensland Fire & Emergency Services - The previous day - 2024-05-24 02:55

Queensland Fire & Emergency Services

Kedron, QLD
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