AddressRole: Copywriter / Content producer
Location: Adelaide, South Australia
Employment status: Full time
Salary band: Competitive dependent on experience
We encourage applications from all backgrounds, communities and industries, and are committed to having a team that is made up of diverse skills, experiences and abilities. We welcome applications from Aboriginal and Torres Strait Islander peoples, people from culturally and linguistically diverse backgrounds, mature-age people and people with visible and non-visible disabilities, regardless of sex, sexuality or gender identity.
WHO WE ARE
We’re Slice, a content-first marketing agency based in Adelaide, Australia.
We specialise in finding the sweet spot that intersects what organisations want to achieve and what their audiences need – and then we create useful, purposeful and impactful content that cuts through the noise, and kicks both audience and business goals. Everything we do is dynamic, optimised for search and multi-platform, and designed to get brands seen by the right people, in the right place, at the right time.
Past and present clients include RAA, Bridgestone Australia, Coopers, Sweat, Health Partners, Brauer, MyBudget, Nova Systems, Windmill Productions, The Australian Centre for Social Innovation, City of Mitcham, City of Port Adelaide Enfield, Oakford Homes, and the Real Estate Institution of South Australia.
WHO YOU ARE
We’re looking for a Copywriter / Content producer to plan, write, and publish copy and content for our clients across multiple channels, including digital media, EDMs, websites, social media (Instagram, Twitter, Linkedin, Facebook & TikTok), and print. You’re a whip smart writer and editor who’s able to translate complex ideas into a compelling story across formats and channels. You love and consume content, and you’re tapped into what’s trending right now with consumers, what’s driving conversation, what people are interacting with, and what technology they’re using to stay connected. You’re insatiably curious, and you love talking to people and finding out what makes them tick.
Most importantly, you’re a skilled communicator and content creator. You’ll need to shift seamlessly between writing copy for websites, crafting long-form articles, building brand positioning and narratives, ideating creative concepts for campaigns, conducting audience research, creating social content, filming lo-fi videos for social, optimising for SEO, writing video scripts, and helping the Slice content director devise content strategies.
YOUR RESPONSIBILITIES
- Own and evolve our clients’ tone of voice
- Be a guardian of our clients’ brand, and brand guidelines
- Proactively and strategically plan content to achieve business goals and user needs
- Create, own and manage content calendars for our clients
- Develop an understanding of our clients’ audiences and brand identities
- Write clear, compelling and on brand copy and content for various mediums, including digital media, websites, EDMs, social media, and print
- Understand the fundamentals of SEO and write search optimised copy
- Create content for social media, including feed posts, stories, and reels
- Brief and commission external suppliers, like designers, videographers and photographers
- Edit and proofread copy
- Manage content projects, including commissioning, briefing, editing and execution
- Publish, manage and moderate social channels on behalf of our clients
- Contribute to creative concepts
- Actively research our clients’ competitors so that you’re always aware of their activity and trends, and use this to develop creative insights
- Contribute content and ideas to our popular weekly newsletter, FRIDAY FOURTEEN https://www.slice.agency/friday-fourteen
SKILLS AND EXPERIENCE
- A fearless command of the English language and impeccable grammar
- Big picture thinking but also attention to detail
- An obsession with understanding complex problems and making them simple to understand
- Excellent research skills
- Excellent internal and external stakeholder management skills
- Experience in adapting and refining a brand voice to suit any situation or platform
- Demonstrable experience planning, writing and creating content (this may be at an agency, in-house or in the media)
- Excellent project management, and the ability to juggle multiple projects at once
- An interest in content strategy (or a willingness to learn)
WE OFFER
- A flexible working environment (including a dedicated WFH day each week)
- City-based location with a well-stocked kitchen
- A day off for your birthday
- Commission paid on any new business that you bring into Slice
- Quarterly $100 book allowance (we do a team book shopping outing)
- Competitive salary based on experience
- Generous training and development budget
- The chance to work on diverse projects and with thought-provoking clients
INTERESTED?
Send an email to Slice directors Vanessa & Lizzie at *******@slice.agency introducing yourself. Attach your CV and be sure to include some writing samples or link to your portfolio. Applications close June 14. Send any questions to *******@slice.agency.
