Company

Apt Travel GroupSee more

addressAddressMelbourne, VIC
CategoryArts & Media

Job description

Are you ready for the next step in your career and looking to join a well-known and highly respected travel company?

The Copywriter will be responsible for crafting inspirational and informative copy for APT Travel Group’s content marketing channels across print (particularly copywriting and editing brochures), digital, mobile and social, writing about the wonderful destinations and travel options we offer around the world.

You’ll be joining a collaborative team made up of copywriters and graphic designers in our in-house design studio, part of our Marketing department. 

We seek an outstanding storyteller with a love of travel, a custodian of the voice of APT Travel Group’s house of brands who creates strong and compelling copy that engages and inspires our audience. 

Responsibilities of this role

  • Write, review and edit copy content across all marketing platforms, including (but not limited) to APT Travel Group’s brochures, member publications, direct mail, press advertising, websites, social media and eDMs
  • Ensure all copy is accurate and of the highest editorial standards, free from errors
  • Faithfully maintain the tone of voice Brand Guidelines for APT Travel Group
  • Participate and contribute to strategic, creative brainstorms for campaign activations and content
  • Work closely with colleagues across our organisation to ensure we have a consistent tone of voice, take part and present in WIP and strategic meetings
  • Personal requirements to meet the position objective 
  • Diligent, organised manner with the ability to manage your own time well, and juggle multiple tasks and projects simultaneously to meet deadlines
  • Entrepreneurial, creative thinker desiring to play an important role in creating incredible travel experiences for ATG Travel Group’s clients
  • Strong communication and project management skills, analytical and decision-making skills and ability to solve problems and overcome hurdles
  • Solid digital experience with a thorough understanding of digital marketing principles
  • Ability to work in fast-paced and challenging environments with strict timelines and stringent budgets

Skills & Experience

  • A relevant tertiary qualification in digital, communications or marketing coupled with experience or an equivalent level of knowledge gained through any combination of education, training and experience
  • Proven experience writing omni-channel marketing content preferably in travel, retail, media, eCommerce or equivalent business
  • Outstanding proofreading skills with excellent attention to detail and ability to execute high-quality work under tight deadlines
  • Proven experience working with a diverse range of stakeholders on copywriting projects
  • A deep understanding of marketing for travel, lifestyle and retail
  • Strong planning and organisational skills
  • Have a positive outlook and can-do attitude
  • Knowledge of content management systems (Contentful, Sitecore, WordPress etc) an advantage

WHAT WE OFFER

  • In this exciting role, you will be part of a great team with a fantastic culture and have access to the many benefits. 
  • Flexible workplace culture - team days in the office and working from home mix
  • Comprehensive ongoing training across our destinations and product range
  • Incentives and familiarisation trips to experience our products first hand
  • 4 weeks’ annual leave per year plus a bonus week if requirements are met
  • Family and friends discounted travel
  • Chance to give back via our workplace giving initiatives through our One Tomorrow Foundation
  • Career growth and development opportunities

OUR VALUES

Our values are at the heart of our organisation and the foundation of our culture. They are our compass, guiding our decisions and actions. 

  • Genuine service - We genuinely care about the experience we create for our guests, trade partners and internal stakeholders
  • Better together - We are better when we connect and collaborate, valuing all opinions
  • For tomorrow - We pursue opportunities to grow, embracing change and learning from our mistakes. We choose the long-term view over short-term benefits
  • Celebrate the moments - We like to have fun at work and share a positive attitude. We celebrate our successes, no matter how big or small. A win for one of us is a win for all

To apply

Apply with a cover letter, CV and a copywriting portfolio showcasing examples of your work

Refer code: 2227231. Apt Travel Group - The previous day - 2024-05-21 16:41

Apt Travel Group

Melbourne, VIC
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