Digital And Ecommerce Manager

We are excited to announce our collaboration with Rhino Rack to assist them in the search for a Digital and E-Commerce Manager. We are seeking a dynamic and growth-oriented individual to take on this leadership position, specifically designed for someone ready to spearhead and execute the global digital transformation for the business, positioning Digital as a pivotal growth driver for the future. As a key player in our organization, you will lead the charge in transforming the online presence of our adventure brands: Rhino Rack, Maxtrax, and TRED.

About the company
Rhino Rack is a renowned and innovative brand in the automotive accessories industry, specializing in designing and manufacturing cutting-edge roof racks, carriers, and accessories for a wide range of vehicles. With a commitment to quality, durability, and functionality, Rhino Rack has established itself as a go-to solution for adventurers and outdoor enthusiasts seeking reliable and stylish transportation solutions.

Responsibilities:

• Lead global digital transformation for adventure brands Rhino Rack, Maxtrax, and TRED.
• Develop and execute a comprehensive Digital, E-Commerce, and CRM strategy for optimized website performance.
• Manage online traffic acquisition, sales, conversion, and A/B testing with data-driven strategies.
• Oversee digital marketing levers (SEO, SEM, Display, email marketing, social media) for sales and growth.
• Define and implement the CRM strategy for enhanced customer engagement.
• Lead the North America E-Commerce team through transformation and provide ongoing support.
• Collaborate with digital agencies to optimize user experience, flow, and conversion paths.
• Monitor and report on key performance metrics, providing recommendations for optimizations.
• Lead a team, ensuring quality and speed in execution.
• Collaborate with cross-functional teams (IT, Marketing, Merchandising, Customer Service, Logistics) for successful project launches.
• Analyze market trends, consumer behavior, and the competitive landscape for optimizing the shopping experience and identifying growth opportunities. 

• 5-8+ years of experience in a similar role, with a strong retail-focused background. Digital transformation experience is a plus.
• Automotive (and related) industry, as well as brand background, are highly regarded.
• Bachelor’s degree in marketing, business, or communication.
• Solid experience in creating and implementing e-commerce strategies and processes in a global environment.
• Experience with Marketing automation and CRM: from strategy to workflow execution.
• Solid analytical capabilities, performance and growth-driven mindset.
• Passionate and curious about technologies, innovation as a key driver.
• Strong leadership skills to drive collaboration, influence, and lead multi-disciplinary teams.
• Exceptional project management abilities with a proven ability to work under tight deadlines.
• Ability to work independently and collaboratively across teams, including remote teams across different time zones.
• Strong ability to lead agencies and partners, setting high-quality standards.
• Ability to report quickly with a solution-focused attitude to take on challenges.

Six Degrees Executive acknowledges the Traditional Custodians of the lands on which we work and live. We are also committed to equal opportunity and strive to promote diversity, inclusion, belonging, flexibility, and accessibility in all that we do.

Should you require assistance in your interactions with us or through a recruitment process, please let us know so we can provide adjustments for you.