AddressAbout Variety -the Children's Charity Queensland
Our vision: For all Australian children to reach their full potential, regardless of ability, circumstance or background.
Our mission: To empower Australian children who are sick, disadvantaged, or living with a disability to live, laugh, and learn.
Our story: Every child deserves the chance to follow their dreams and be the best they can be, no matter their circumstances. Variety – the Children’s Charity supports thousands of children each year who are sick, disadvantaged, or living with a disability, providing the help they need when they need it most.
About the opportunity:
Are you passionate about making a difference in the lives of Australian children? As our Digital Marketing Officer, you will play a crucial role in delivering engaging and impactful communication across our digital platforms. Your focus will be on content creation, social media engagement, and fostering connections with our community to share the positive impact of our work. This position is vital in helping us communicate our mission, engage our supporters, and attract new advocates to our cause.
Key responsibilities:
- Develop and implement a comprehensive social media strategy to drive positive change in children’s lives across platforms including Facebook, Instagram, LinkedIn, and YouTube.
- Plan, schedule, and create engaging content for social media, website, and newsletters, with a strong emphasis on donor-centric and impact-driven story telling.
- Design graphics, write compelling copy, and produce videos that reflect Variety’s mission and engage our audience.
- Manage paid social media advertising campaigns, including budgeting, targeting, and performance analysis.
- Monitor, listen, and respond to our community online to foster engagement and support.
- Maintain and update the Variety website to ensure accuracy and engagement, reflecting current campaigns and events.
- Support the delivery of new Variety Australia website.
- Create engaging digital communications and e-newsletters to keep our community informed and highlight the impact of their support.
- Deliver dynamic social media content for Variety events, such as the Variety Bash, Variety Jet Trek and Variety 4WD Adventure to engage our audience and drive year-on-year growth.
What's on offer:
Join a small, collaborative team changing the lives of Aussie kids.
- Permanent, 0.8 FTE (4 days per week) - Salary pro-rata.
- Bunya office with free on-site parking
- Competitive salary
- Ability to increase base salary by $15,900 with salary packaging benefits
- 4 weeks of annual leave (pro-rata).
Your skills:
- Proven experience in social media management and developing content across a variety of channels.
- Basic experience in website content management.
- Ability to build and engage online communities across various social media platforms.
- Creative writing, storytelling, and content development skills to translate ideas into compelling online content.
- Ability to tailor communications to support organisational and campaign outcomes with purposeful, consistent content.
- Experience in moderating and managing online conversations effectively.
- Skills in graphic design, photography, and videography.
- Strong communication and interpersonal skills to collaborate effectively with internal and external stakeholders.
- Demonstrated problem-solving and decision-making skills.
- Ability to manage multiple projects under pressure and meet deadlines.
- Understanding of the ‘Profit-for-Purpose’ sector is highly desirable.
- Ability to work as part of team but also autonomously.
You have a proven track record in delivering engaging content across digital channels and want to make a positive impact in kids lives apply today!
To be successful in this role you’ll be able to hit the ground running. You’ll bring a positive, personable, and collaborative approach and a willingness to be part of an inclusive and supportive team.
Please note: the successful candidate must hold a current driver’s licence, must hold (or be willing to obtain) a current Blue Card/positive Working with Children Check and must be willing to travel on events and surveys for extended periods of up to two weeks at a time, multiple times per year.
Interested?
Please use the ‘Apply’ button on this page to lodge your application. Applications must include your current CV along with a cover letter addressing the relevant skills and experience.
If you have questions please get in touch with Katherine Rowe via email **************@varietyqld.org.au
Please note that this email address is for enquiries only, all applications should be submitted via the ‘Apply’ button on this page.
Only shortlisted candidates will be contacted via telephone.
