AddressJob Summary:
Ruggable has tremendous momentum in Australia and we are now looking to build a local team to lead the next journey of growth. We are looking to bring in a Marketing Associate to become a core member of our team in Australia. In this role, you will be responsible for managing site optimization/digital merchandising and CRM/retention activities. You will also support other growth initiatives aimed at localizing and growing the brand in Australia. This is a high-impact and unique opportunity to advance your career in a high-growth direct-to-consumer company.
This role will be based in Melbourne or Sydney, Australia.
What You’ll Do:
- E-commerce
- Improve and optimize the performance of our Australia website
- Own ongoing website updates and maintenance; Manage visual merchandising content for the website (on Shopify) - supporting promotions, product launches, and other ongoing updates
- Run A/B testing and analyze results data to generate actionable insights for merchandising, creative, and messaging optimization
- Collaborate with SEO specialists to optimize website content for improved search engine rankings and visibility
- CRM / Retention
- Build and run our customer retention / email marketing campaigns
- Grow our customer list with clear marketing KPIs in mind (whether acquisition or engagement)
- Optimize on all aspects of campaigns including copy, creative, and send times by continuously testing and measuring
- Improve the customer journey on site sign up through data-driven insights
- Growth initiatives
- Perform analyses and research / support the execution of strategic initiatives to grow our business
What You’ll Need to Have:
Required:
- Bachelor’s degree
- 1-2 years of E-commerce and/or Digital Merchandising experience
- Experience (or willingness to learn) key E-commerce / ESP tools and platforms including: Shopify, Klaviyo, SearchSpring, Yotpo, Tapcart, Contentful, Google Analytics, Heap, Tableau, Asana and Jira
- Analytical and strong quantitative skills / Proficiency in Excel and Google Sheets
- High quality standards with a strong sense of ownership and accountability
- Strong attention to detail and ability to manage competing priorities simultaneously
- Ability to problem-solve collaboratively with cross-functional team members
- Exceptional communication skills, both verbal and written
- Entrepreneurial spirit, willingness to learn, and excitement to build and scale a business from the ground up
Preferred:
- Experience in a DTC start-up environment
Compensation:
- 100,000 AUD per year base salary ($65k USD)
- An annual bonus percentage that varies based on level of role
