Marketing Automation Specialist

Marketing Automation Specialist
Position Overview:
As a Marketing Automation Specialist, you will be responsible for developing and implementing strategies to cultivate meaningful connections with our target audience. You will work closely with cross-functional teams to ensure a seamless and positive experience for our clients, customers, and partners. The ideal candidate is a proactive and creative individual who is passionate about building strong relationships and driving engagement.
Key Responsibilities:

• Build, manage and own the technical execution of automated and tactical campaigns with fit-for-purpose workflow builds
• Set up, test, and execute emails, sms sends, push and in-app notifications in Adobe Campaign Standard
• Test rendering, help troubleshoot technical issues related to templates, monitor campaign activity, and contribute to our test

and learn strategy

• Point-of-contact for campaign planning, collecting campaign briefs, journey flows and turnaround times with business

stakeholders

• Actively manage concurrent tests within the governance framework to ensure sanctity of results
• Work collaboratively with internal/external teams to produce best practice integrated engagement campaigns addressing all

lifecycle stages

• Lead the implementation of best practices, fostering process efficiencies in both campaign planning and execution phases

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or related field.
• Proven experience in client or customer engagement
• Excellent communication and interpersonal skills.
• Strong organizational and project management abilities.
• Creative problem-solving skills and a proactive attitude.
• Familiarity with CRM software and engagement analytics tools.

Benefits:

• Competitive salary and performance-based incentives.
• Health, dental, and vision insurance.
• Flexible work hours and remote work options.
• Professional development opportunities.
• A collaborative and dynamic work environment.

How To Apply
Click the apply button now or email your resume to Miriam O'Connell at Moconnell@sharpandcarter.com.au