- Develop and implement advertising strategies tailored to the unique needs and goals of a music school, aligning with sales objectives.
- Provide strategic counsel to school executives and clients on effective advertising methods to target specific artistic communities, fostering awareness and showcasing the school's strengths.
- Coordinate the production of advertising campaigns, including artwork, copywriting, and media placement, ensuring they reflect the creative essence of the school within designated time and budget constraints.
- Conduct in-depth research into emerging trends and market dynamics within the arts education sector, analyzing data to inform decision-making.
- Contribute to the growth and expansion of the school by formulating and executing marketing initiatives, policies, and programs.
- Commission and conduct market research to identify opportunities for new programs or enhancements to existing offerings.
- Provide expert guidance on various marketing elements such as product assortment, pricing strategies, and distribution channels, tailored to the art education landscape.
- Craft and disseminate engaging marketing content across social media platforms and websites, capturing the attention of artistic communities.
- Utilize statistical modeling techniques to forecast the potential impact of pricing strategies on the school's financial performance.
- Monitor the effectiveness of marketing endeavors, delivering regular reports and insights to stakeholders.
- Analyze data from digital marketing campaigns and platforms, leveraging insights to refine strategies and improve performance.
- Recommend adjustments to digital content to enhance search engine visibility and optimize online presence.
Summary of role requirements:
- Flexible hours available
- 1 year of relevant work experience required for this role
- Work visa can be provided for this role
- Expected salary: $70,000 - $85,000 per year