AddressTRIFECTA HOLDINGS PTY LTD As THE TRUSTEE FOR THE DPD UNIT TRUST T/As DIRECT PRODUCE DISTRIBUTORS provides all major chain stores, independent retailers, food processors and exporters with the highest standards of customer service and quality assurance. Over the years our business has developed to include producers from all over Western Australia and interstate, and became a major contributor in the Fruit and Veg industry in WA.
Duties and Responsibilities:
- Strategizing and formulating comprehensive marketing plans for various product projects, encompassing both company websites and social media platforms.
- Developing and implementing marketing policies and programs that contribute to the overall growth and development of the business.
- Designing and executing marketing initiatives aimed at enhancing the visibility and appeal of company products.
- Engaging in market research activities to assess potential demand, identify market opportunities for both new and existing products. This involves collecting and analyzing data to gain insights into the market landscape, identify gaps, and uncover potentially lucrative opportunities. Monitoring and evaluate the efficiency of marketing campaigns.
- Conducting regular reviews of creative marketing materials, ensuring alignment with established brand guidelines.
- Collaborating with sales and advertisement teams to provide insights and recommendations on various aspects such as product pricing, advertising strategies, promotions, and distribution channels. The goal is to enhance consumer awareness and effectively implement product promotion programs.
- Communicating and coordinating with senior management to share marketing plans, present campaign results, and provide strategic recommendations for ongoing and upcoming projects.
Required Qualification, Skills, and Experience
- Degree in marketing/commerce or equivalent is required
- At least three years marketing experience
- Expertise in various media platforms for optimal exposure
- Proficiency in marketing strategy, social media management, and strong analytical skills to analyze metrics and create reports
- Strong communication skills, creativity, and attention to detail
- Ability to work both independently and teamwork
- Strong time management and organizational abilities, with a collaborative mindset
- Strong MS Office skills (Word, Excel, Outlook)
This is a full time position with annual pay $75,000.00 per year.
