AddressMid Value Donor Specialist
Newly created opportunity to lead the development of a flourishing mid value program with the opportunity to be a part of the conception of new product development to support donors on their giving journey.
- Apply your strengths in individual giving and relationship management, and be a part of the conception of a new mid value product that will grow continued support from donors impacting the life-saving work at the Royal Flying Doctor Service – South Eastern Section
- Hybrid working, full-time or part-time (4 days)
- Head Office in Surry Hills, wonderful team culture and support
Impact of the organisation
The Royal Flying Doctor Service - South Eastern Section provides life-saving aeromedical and primary healthcare services to rural, regional, and remote communities.
This is an exciting time to join an award-winning fundraising team that has been incredibly successful at growing fantastic relationships with a passionate portfolio of donors, and has been known as Australia’s “Most Trusted Charity” for multiple years.
Impact you will have in this role
This a newly created opportunity to work across an established fundraising program that has grown rapidly and experienced significant success within the past 5 years.
Reporting to the Retention and Development Manager, The Mid Value Donor Specialist will play an important role in growing and evolving a flourishing mid-donor program.
This is an opportunity to combine your skillet in individual giving and donor cultivation to implement and test data-driven initiatives and donor stewardship processes that will continue to grow and evolve the mid value program. You will also be a part of contributing to the conception and implementation of a new exciting mid-value product that will be created to engage donors on their continued journey to support impact life-changing health initiatives.
Key Responsibilities
- Implement direct marketing initiatives, recommending improvements to strengthen the donor journey and donor communication and engagement through multiple touchpoints across the mid value donor portfolio
- Plan and implement one-to-one personalised multichannel cultivation and stewardship activities to deepen and broaden relationships and encourage a mid-value upgrade from the existing supporter base which results in increased donor retention, value and engagement
- Collaborate with the team to create a new mid-value product to further engage mid-level donors and their prospects on their continued journey in supporting life-changing health initiatives on a wider scale
- Analyse donor behaviour, and create processes to test donor responses and engagement touchpoints
- Brief agency partners, and work in partnership with them to develop donor journeys and communication plans
- Utilise data insights, propensity modelling and supporter surveys to build relationships with donors and ensure all approaches are donor-centric and build on best practice fundraising research
- Lead collaboration between teams to identify all points of engagement for mid-level donors, ensuring a streamlined supporter experience and a systematic approach to targeting high value and Gifts in Will prospects to deliver the highest life-time value
- Contribute to the development of the mid-value donor strategy to grow revenue and improve retention
Skills and Experience
- Proven success in individual giving, regular giving or direct marketing, along with strengths and passion for donor stewardship and building one-to-one relationships to make an impact on a donor journey
- Experience coordinating the delivery and execution of highly personalised donor care communications across multiple channels and providing an exceptional supporter experience to supporters
- Experience testing, recommending and implementing donor communication plans to meet objectives across donor development and growth
- Strong data analysis skills to analyse donor behaviour and to make recommendations and report on program performance and future strategies
- Excellent communication skills and a proven ability to build trusting and positive working relationships internally and externally
- Excellent project management skills, with the ability to report on progress and outcomes
- A proven track record in establishing and achieving goals and working as part of a team to make an impact on a fundraising program
- Commitment and passion for the mission, vision and values of the Royal Flying Doctor Service
Applications
Please apply by uploading your resume and cover letter.
Please direct all enquiries to Rosheen Singh at Impact Advising on *******@impactadvising.com.au
Impact Advising is committed to creating diverse and inclusive work environments that reflect the rich tapestry of our communities. We believe that diversity enriches organisations and fosters innovation. We are dedicated to building workforces that are a representative of the diverse backgrounds, experiences, and perspectives of our society. We embrace diversity in all its forms, including but not limited to race, ethnicity, gender, age, sexual orientation, religion, disability, and cultural background. We actively seek to foster inclusive workplaces where all employees can bring their whole selves to work, feel respected and valued, and have equal opportunities for growth and advancement. We are committed to providing a fair and unbiased recruitment process, and we strive to eliminate any barriers that may impede the inclusion and participation of underrepresented groups in workforces.
