Owned Channels Marketing Specialist - Optus Sport

At Optus, we have an ambitious goal to be Australia’s most loved everyday brand.We are seeking an Owned Channels Marketing Specialist to join our hard working, collaborative, multi-skilled team whose primary focus is to grow the audience of Optus Sport through engaging with subscribers and non-subscribers in the moments that matter.The ideal candidate will be a digital and proactive all-rounder who can manage multiple campaigns at once to deliver on the marketing objectives and strategy. This includes working across a range of digital marketing platforms, interacting directly with creative teams, our media agency and numerous collaborators to implement campaigns. A passion and knowledge for sport will be essential to deliver relevant, targeted campaigns to sport fans.This success of this role will be measured through the candidate’s ability to dig into the marketing data and optimize channel mixes and strategies to drive acquisition. This involves extensive collaboration to ensure the successful candidate’s wide ranging marketing experience is contributing to business-wide outcomes, consistently sharing insights and learnings with the broader Sport team to optimize current and future campaigns for both short and long-term outcomes.Your skills to pay the bills

• Confidently build, lead and optimise digital marketing campaigns
• Proven experience within a similar role or have come from a client or marketing agency background.
• Familiarity with third-party tracking and attribution tools
• Strong analytical skills with the ability to interpret data and generate actionable insights
• Strong experience in the use of audience targeting to drive continual optimisation
• Excellent communication and collaboration skills
• Results-driven with a focus on achieving and exceeding targets

Perks we love at Optus

• Competitive salary and performance incentives
• Discounts to Optus products and services, and to over 400 retailers Australia-wide
• Training, mentoring and development opportunities (ask us about OptusU!)
• Up to five days of Volunteer Leave per year
• A “connected” day for you to use to connect to something you are passionate about
• Hybrid ways of working
• Vibrant campus life, variety of facilities including restaurants, cafes, gymnasium, GP, and post office
• Sydney Campus; 20mins from CBD via our Optus bus. Our 999 Metro Connect service connecting you to and from Macquarie University Metro Station to Optus Campus every 6-8 minutes, morning and afternoon!

At Optus, we are strengthened by others and that means valuing diversity and saying ‘yes’ to embracing individual differences. We are committed to ensuring that our application process provides an equal employment opportunity to all job seekers, including individuals from diverse gender, cultural and linguistic backgrounds, individuals with a disability, individuals identifying as being part of the LGBTQIA+ community, individuals who may have served in the armed forces or who identify as Aboriginal and/or Torres Strait Islander. If you require any adjustments or accessibility support to participate fairly and equitably in the recruitment process, please email along with your preferred method of contact and we will be in touch.For more information on Diversity, Inclusion & Belonging at Optus, please visit https://www.optus.com.au/about/inclusion-diversity.#LI-TJ1