Job description
Who we are
Traffik is an award-winning creative agency purpose-built for brand activation, leveraging strategy, creative, design, digital and production capabilities to effectively commercialise brands through the line.
Our team specialise in understanding brands and the critical relationship between emotional brand building and commercial brand activation. We don't define ourselves by channel, but as being the experts at driving efficiency and effectiveness of brand activation spend.
Planning @ Traffik...
The Planning Department at Traffik is integral and invaluable for setting the entire team up to answer the contemporary and evolving problems faced by marketers and businesses today. Often the first point of call for new and existing business, we are informed by data but equally driven by a culture of commercial creativity.
Our team tackles the balance of releasing brands to be emotional in their brand work, grounding marketers in commercial rigour through activation and inspiring outstanding creativity throughout. Our planning operating system reflects the industry; nationally integrated, fast-paced & accountable. We have a foundation of tools, frameworks and subscriptions which are continually being built upon by the Planning Team to help us reach more compelling and effective insight.
The day to day..
* Work across the spectrum of activations, from shopper marketing to consumer promotions, experiential and sponsorhip.
* Collaborate with Account Directors and other Channel Specialists to develop creative briefs, build products and help to drive new business.
* Be an integral member of project teams, owning and driving the strategic development and creative briefing ensuring we are working to effectively solve our clients business and communications challenges.
* Champion any new methods of planning that allow us to meet the increasingly tight budgets and timelines that clients are working with.
This role is integral to Traffik's horizontal growth strategy and aggressive new business push into ‘activating' different industries!
Who you are
* A problem solver, a positive seeker of solutions when challenges arise within the planning and creative workflows of each brief.
* You encourage a collaborative environment – fostering close relationships across other departments, interagency and 3rd party partners.
* You're forever curious about pushing boundaries and a critical thinker at heart, able to thrive within ambiguity.
* You can act as a vocal ambassador for your team, able to influence the best outcomes for the department.
* Ideally you will have experience in a similar role - within BTL activations agencies or in an integrated agency environment.
Please note: All applicants must have the right to work in Australia.
Clemenger Group is an equal opportunity employer and committed to building a diverse and inclusive workplace. We welcome people of all backgrounds and can assist with your application if you have a language or cultural special consideration, disability or impairment, or use assistive technology – simply contact us via careers@clemenger.com.au.