Sem Director (Google Adwords, Display & Shopping)

Role: SEM Director
Start Date: Jan-Feb 2024
Location: Melbourne
Salary: 125K to 140K Package ( Inc Super )
Paxus Recruitment is partnered with an Independent Performance Marketing Agency located 5 minutes from Melbourne CBD They are looking for a SEM Director who has experience with Google Ads, Display & Shopping.
What we are looking for

• At least 5+ years' experience managing Google Ads, including Google AdWords, Google Shopping & Merchant Centre, and Display & YouTube campaigns end-to-end.
• Experience managing a range of Google PPC clients across a range of industries, with a range of different budgets.
• Knowledge in planning, delivering, and optimizing Google AdWords campaigns, Google Display campaigns, Google Shopping (and Merchant Centre) campaigns, and YouTube campaigns.
• A strong understanding and ability to navigate Google Analytics, including setting up goals and conversion tracking for Google PPC campaigns.
• Someone who can confidently talk to clients and explain their strategic thinking

The Role has 2 Aspects to it
1. Clients

• Lead client search strategy, present recommendations to the client, manage a search campaign

performance against client KPIs. * Deliver against customer acquisition targets, managing the role and contribution of search against full
funnel optimization (Awareness, consideration, conversion, retargeting) against defined targets. * Working with the media teams, prepare search strategies (including Audience Targeting, keyword approaches, and test and learn approaches relevant to campaign briefs)

• Manage budget, closely monitoring under or overspending, traffic abnormalities, and opportunities for

optimization recommendations regarding spend and pacing the account
2. Team

• Educate the team on the evolving approach to the evolving search/performance landscape and

technology. * Work with integrated client teams to operationalize search performance capability, evaluate
performance opportunities * Manage the development of performance and search/performance-based talent.

• Build and maintain relationships with engine and vendor reps to ensure the accounts are healthy and

utilizing the best search products available.
Why work with this agency

• The opportunity to learn and grow your career in an award-winning agency
• Receive on-the-job training and support through the Training Academy
• An energetic, dynamic, team-orientated culture with a passion for training and development
• Employee Assistance Program with free counseling services, health, and well-being discounts
• Flexible working options ( 3 days office, 2 days home )
• Team lunches and social events because they love their work! +Quality coffees on-site all day
• Performance & Referral bonus program

Yugal Bhatia ( Yoogle )
Paxus values diversity and welcomes applications from Indigenous Australians, people from diverse cultural and linguistic backgrounds and people living with a disability. If you require an adjustment to the recruitment process please contact me on the above contact details.