About the job
Psst, hey you! Yes, you! Are you a go-getter with a passion for pets? We have the pawesome opportunity you've been looking for!
Why join us?
Do work that matters. We’re pioneering in a new area of pet food, always striving for fresher. We’re restless, creating a better life for our pets.
Make an impact and change the game. You won’t be another ‘cog in the wheel’ here. We give full trust and autonomy for you to do your best work – and to make a real difference. Do you have a great idea for a new product or system improvement? We’re all ears!
Growing and global. We’re growing fast! We now have global presence across APAC, and Europe regions and we’re only getting started!
Work with a pack of awesome, genuine people who are passionate about what they do.
Flexible and hybrid working. Work from the office and home, to suit your flexibility.
Grow your career with us.We’re big believers in lifelong learning. You’ll be given access to LinkedIn Learning, plus opportunities for internal mobility and leadership training to fast-track your career.
Pets our part of our family: bring your pet to our Crows Nest office, access our Pawrental leave when you adopt a new cat or dog, pet carer and compassionate leave.
Generous perks including day off for your anniversary, product discounts, volunteering days to help the community, novated leases, a rewards program and parental leave!
About your role
Real Pet Food (RPF) is on the hunt for an Assistant Brand Manager who's a real animal lover and ready to join our pack. We're one of Australia's fastest-growing companies in the pet industry and we're looking for someone who's not afraid to take a walk on the wild side.
You will be responsible for supporting the team on all marketing activities that drive the branded share growth within RPF. You will manage the administrative commercial requirements within the marketing portfolio, whilst gaining exposure to a broad range of projects and opportunities.
This role touches on Brand ownership, Marketing communications, Category, Digital Marketing and Data analytics – as well as being the Champion of Fun for the office.
What you’ll do
- Support the marketing and brand team of 5 on brand planning requirements to enable the growth of the current portfolio
- Understand the key drivers of performance and lead the data analysis, market share trackers, trends in competitor activity
- Manage and champion of brand assets including image library, and digital content. Drive brand education
- Manage the administrative processes for key brand activity within the portfolio, including budgets, GS1 system, Master Data management, Art Design files, raising Pos and managing goods receipting
- Co-ordinate marketing events, sampling, training material as required within the brand team
- With time take ownership of a smaller brand and work with commercial and shopper teams on the right execution
What will help you succeed
- Solid Commercial/Marketing experience, ideally within the FMCG industry
- General understanding of Marketing foundations; from brand planning to consumer research, shopper trade activation and creative & content development
- Passionate self starter and eager to learn
- Excellent communication and strong project management skills are essential
- Excellent time management, able to organise and prioritise your workload
Nice to have (but not essential)
- Bachelor degree in business or equivalent
- Digital, social media and influencer experience
What we’re about
Welcome to RPF, where we believe in keeping it Real.
Since 1994, we have been Australia and New Zealand’s pioneers in fresher dog and cat nutrition. Our story is one of passion for a better way to care for pets, a belief in fresher nutrition, and an unwavering commitment to delivering this to pet parents and pets worldwide.
We're dedicated to fostering authentic partnerships, encouraging real ambition, and providing real career opportunities for our employees to make a difference.
Real means fresher ingredients and fresher methods. We'll never stop expanding, innovating, and trying new things. We compete in every pet category and channel, creating favourite brands such as Ivory Coat, Nature’s Gift, V.I.P. Petfoods, and Love ‘Em & Fussy Cat!
Since the establishment of RPF, we have grown to over 900 people across Australia and New Zealand, China, Southeast Asia and Europe.
With the pet industry growing rapidly (a $15 billion industry!) and pets becoming increasingly important in our lives and homes, this is a unique opportunity to be a part of our remarkable growth story and advance your career.
What’s next?
If you're ready to unleash your potential and make a real difference in the booming pet industry, then we want to hear from you!
We are proud to be an Equal Opportunity Employer. Diversity’s not a buzzword here, it’s in our DNA. Diverse perspectives shape our culture and make our work better. That’s why we’re committed to building inclusive teams that represent a variety of backgrounds and skills. If you need any reasonable adjustments, accessibility assistance or would like to note which pronouns you use at any stage of our hiring process, just contact us at accommodations: *******@realpetfoodco.com.au We look forward to hearing from you.