Brand Manager

Job Title: Brand Manager

Location: Brisbane, QLD

Salary: $120,000 - $200,000 + Super (Depending On Experience)

Looking for an innovative and forward-thinking Brand Manager for a financial service.

Responsibilities:

• Develop and execute comprehensive brand strategies to strengthen the company's position in the market (to a high-end target demographic).
• Collaborate with cross-functional teams to ensure consistent brand messaging across all channels, both online and events.
• Plan and execute marketing campaigns that resonate with our target audience, driving brand awareness and engagement.
• Analyse market trends, consumer behaviour, and the competitive landscape to identify opportunities and potential challenges.
• Manage the creation and implementation of marketing materials, ensuring they align with brand guidelines.
• Monitor and report on key performance indicators, providing insights to optimise brand performance.
• Host and attend events to network with highly influential professionals within the financial industry, and promote service to enable the company on top of consumers' minds.
• Stay abreast of industry trends and competitor activities to inform strategic decision-making

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus.
• Proven experience as a Brand Manager, preferably in the financial services industry.
• Strong understanding of financial products and services.
• Exceptional project management and organisational skills.
• Creative thinker with a strategic mindset and the ability to translate ideas into actionable plans.
• Excellent written and verbal communication skills.
• Proficient in market research and data analysis.
• Familiarity with digital marketing trends and tools.
• Ability to thrive in a fast-paced, dynamic environment.
• Great understanding of branding and visual design.

If you would like to learn more about this opportunity please reach out to *********@pgrec.au, or give me a call at +61 2 7258 4464