Communications and Digital Advisor

Sydney NSW

Full time

Location - Sydney CBD

We are looking for a highly motivated, experienced person to fill the role of Communications and Digital Advisor in the Office of the Hon. John Graham MLC, Special Minister of State, Minister for Roads Minister for the Arts, Minister for Music and the Night-time Economy, Minister for Jobs and Tourism, Deputy Leader of the NSW Government in the Legislative Council.

The Hon. John Graham MLC was elected to the NSW Parliament in 2016, as a member of the Legislative Council. In his ministerial roles he is working to implement NSW Government priorities across the State. 

In the arts, music, night-time economy and tourism portfolios, the office works at the intersection of culture, technology and entrepreneurship. The Minister is committed to supporting vibrant and inclusive cultural industries, bringing back the buzz to nightlife, and the creative economy.

As roads Minister he is committed to ensuring Sydney drivers have a fair, equitable, safe and reliable road network. He is driving toll reform, implementing new measures to improve safety on our roads and delivering significant infrastructure commitments to support the State’s growth.

As Special Minister of State, John Graham is working to lift standards of governance across government.

The role plays a pivotal role in the media team, and will suit someone who has:

• a strong news sense and is passionate the ability of clear communication to foster public change;

• versatility to shift between different portfolio areas;

• appreciation of the impact of both traditional and Digital media; and

• interest in working in a fast-paced environment.

The role is responsible for developing digital content for the Minister’s social media channels as well as responses to media issues, inquiries, and opportunities in consultation with the Ministerial policy and departmental media teams, including preparation of media statements, alerts, strategies, and releases in a highly effective and timely manner.

The role plays an essential role in delivering integrated communication that targets a wide variety of audiences through mainstream media, niche publications and social media.

The role ensures the Minister has a clear, active and engaging social media presence, and work with the Director and Deputy Director of Media to coordinate media responses across all portfolios.

Media management (50%)

This role develops and delivers written media materials, supports the planning and delivery of media events and opportunities and provides media advice to support Ministerial media opportunities across multiple channels.

This requires:

• Supporting and preparing the Minister with media advice and messaging.
• Sharing weekend on-call duties (rostered) as one of three on-call spokespeople including daily media monitoring (traditional and social).       
• The capacity to build strong and effective working relationships with media, government, and stakeholders. 

Social media (50%)

This role drives and develops the Minister’s social presence. This requires the capacity to work with advisors across the office, and department staff, to create timely, effective and engaging social content across all portfolios.

• You will be a self-starter with an understanding of the media cycle, recognise and love a great story, and enjoy creating effective written and Digital content to connect with broad audiences.
• You have a strong understanding of the Australian media landscape.
• You have a keen interest in and sound knowledge of current and emerging public policy issues (or ability to rapidly acquire). A strong knowledge of the arts, culture and creative industries, or Roads, would be beneficial.
• You have strong analytical skills and the demonstrated capacity to comprehend complex issues, think strategically and adapt to changing circumstances.
• You have experience in successfully creating and executing compelling content tailored to various social media platforms.
• You possess strong communication skills and capacity to respond to media enquiries and identify media opportunities.
• You have exceptional writing skills with the ability to develop compelling content, including media releases, Q&As, talking points, and social content.
• Your ability to show initiative and work under minimal supervision and under pressure is essential.
• A natural high performer, you have excellent project management skills
• You have the proven capacity to deal with conflicting priorities and competing stakeholder expectations.
• You are able to deliver to deadlines, identify, plan and execute proactive media opportunities and have exceptional issue and crisis management skills.
• You are flexible, agile and have some availability to attend some after-hours and work on weekends as required (on a roster.)

Salary

-       To be negotiated

To apply for the role of Communications and Digital Advisor, you’ll need to create an account on I Work for NSW and apply online. Your application should include:

• a resume which clearly details your relevant skills and experience (maximum 5 pages).
• a cover letter addressing how you meet the requirements of the role (maximum 2 pages)

Candidates can request a reasonable adjustment throughout each step of the recruitment process. If you require a reasonable adjustment to the recruitment process, please let us know in your application. If you require any adjustments or alternative formats to participate in the process, please contact the Hiring Manager.

Closing Date: Applications must be submitted by 11:59pm Sunday 18 February 2024.

For enquiries, please contact Anna Burns on **********@minister.nsw.gov.au and copy in Heath Aston on ***********@minister.nsw.gov.au.

If you run into any technical difficulties with your online application, contact I Work for NSW Support at *******@iworkfor.nsw.gov.au or 1800 562 679.