My client started a movement in which everyone can win - shoppers, retailers, society, and every person on our team. To play fair, trust people, and reward them for doing the right thing. As an innovative tech organization, they are product-obsessed putting people and retailers first.
Job Description
- Design the vision, strategy, and road-map for maximising the commercial impact of our CRM and app growth marketing initiatives
- Oversee the calendar view of all CRM & app marketing activities across owned channels (CRM, site) with all stakeholders (product, partner marketing, creative, brand marketing)
- Lead the CRM lifecycle team and program, delivering personalised lifecycle journeys across the customer lifecycle from on-boarding, engagement, Retention and win back
- Build cross-functional relationships across the business (brand, tech and growth) to ensure activity is optimised and in line with business objectives
- Analyze, report, and share the performance of all marketing activities in the app with relevant stakeholder
- 6+ years of experience in leading marketing initiatives and owning KPIs
- 3+ years experience in managing a team
- Experience in online merchandising and CRM campaign marketing
- Retail or e-commerce experience is preferred
- Highly creative with experience devising campaigns that engage, inform, and motivate a target audience.
- Opportunity to work within an innovative and fast-pace organisation
- Flexible working hours and hybrid working arrangements
- CBD location
- Fun and creative environment