AddressAbout the business
NightOwl is an Australian owned and operated Franchise Network who has built a solid reputation in the retail sector for 49 years.
Today we boast 84+ stores, consisting of a combination of traditional convenience and convenience & petroleum stores.
About the Role
NightOwl requires an experienced Digital Marketer to join our team based in the leafy suburb of Kangaroo Point Brisbane. Working predominantly on the NightOwl brand, but also on other sectors under the "Think Convenience Pty Ltd" umbrella, this Digital Marketing position requires experience in Social Media Management and all forms of digital advertising for lead generation and brand campaign awareness. Regular tasks will include lead generation campaigns, brand campaigns, Social Media Management, website updates, and reporting.
This is a wonderful opportunity for an ambitious individual who is keen to apply their knowledge, learn, and make a difference. Organisation, time management, and accountability are important to the success of this position. NightOwl Convenience is a constantly expanding franchised company that will offer opportunity, and challenge, to a person with the right experience and attitude. Social Media Managers looking to expand and broaden their skills are encouraged to apply.
Key Responsibilities Include:
- Manage the planning, production and delivery of digital advertising campaigns including SEM, SMM,
- Website upkeep and Maintenance (Wordpress) - development of landing pages for campaigns.
- Newsletter, EDM content creation and delivery.
- Support the Commercial sales team to nurture leads and develop outreach that helps them through the sales process.
- Social Media Management (TikTok, Meta, LinkedIn)
- Preparing reports for the Marketing Manager
- Keep updated with emerging digital and social media trends and ensure all marketing activities are in alignment with best practice
- As part of the Marketing team, assist with offsite marketing activations such as partnership activities and new store openings.
The Successful Applicant
- Must have at least 2 years' experience in a Digital Marketing role implementing and managing digital advertising campaigns.
- Must have some experience in website design and creation, specifically with Wordpress..
- Relevant tertiary qualifications (communications, marketing, business, new media, public relations or other relevant field)
- Experience managing social media channels, including analysing audience behaviour and using insights to inform decisions
- A creative eye with the ability to plan and produce novel, engaging, and relevant digital content
- Understanding of digital channel growth strategies
- Strong attention to detail both visually and with copy
- Self-motivated with an ability to work as part of a team, and to work autonomously.
- Organised and able to work on and deliver concurrent projects within tight deadlines
- Skills with MS Office suite (including Outlook, Word and Excel, PowerPoint), marketing platforms, CRM
- Adobe Photoshop and Adobe Indesign are used in the team, you will need a basic understanding.
- An interest in app and app design will be well regarded, though not necessary.
Hey superstar is this you? Are you ready to leap in and get started? Please send your CV with a cover letter to ***************@nightowl.com.au, outlining your key responsibilities within your current/previous role. We expect more from our marketing applications than anyone else, show us your marketing prowess.
Please note; we won’t respond to all applications, only those who have made the shortlist will be contacted for an Interview.
