Digital Marketing Coordinator

• We empower you to innovate – Join a marketing community that values collaboration
• Part time position - Work in flexible ways that meet work/life commitments
• Max term contract - ending April 2025 | Based in West Perth

Reporting to the Digital Marketing Manager, we are seeking an experienced and motivated Digital Marketing Coordinator to assist with the delivery of performance and content marketing channel activities, digital projects, and other marketing initiatives for the RAC’s Parks & Resorts portfolio. This role is being offered as a Part time position (20 hours per week), max term contract - ending April 2025.What’s the role?

• Coordinate and assist in the development and production of various digital communications, in line with the marketing plan and digital roadmap.
• Work closely with agency partners to deliver high-quality creative and media opportunities, through effective brief writing, data analysis and ongoing communication.
• Assist with the development and execution of our digital and content marketing optimisations and activities (social media, website, and email).
• Liaise with stakeholders to assist with marketing communication requirements and approvals.
• Undertake specific projects as required to assist the wider marketing team as necessary.

What we’re looking for?

• Demonstrated experience in a Marketing Coordinator role with specific focus in digital and social media channels providing support to a marketing team in the delivery of campaigns or other marketing communication activities.
• Self-motivated individual with a proactive approach to time management, and able to prioritise work to meet deadlines.
• Proven attention to detail and the ability to constructively critique design and campaign concepts, and copywriting according to communication objectives.
• Demonstrated in-platform experience with Google Analytics (GA4) with the ability to create custom reports to infer data, for the purpose of informed decision making and reporting.
• Ability to liaise and collaborate effectively with a diverse range of internal/external stakeholders.
• Previous experience in a media agency with experience in SEM, SEO, programmatic or display advertising would be advantageous.
• Experience using a social media management tool to draft content, analyse data and manage messages. Experience with Falcon would be advantageous.
• Experience in email marketing with the ability to leverage audience insights to inform design and copywriting decisions for monthly eDM’s.

What can we offer you?

• A workplace culture where our people feel valued, respected and empowered
• Be part of a purpose led organisation that gives back to the WA community
• An environment that values ongoing career development
• Free Roadside Assistance and discounts on RAC products and services including Insurance, Holiday Parks and Resorts, Security, Finance and Auto Services
• Opportunities for community engagement and corporate volunteering

We are looking for an enthusiastic professional who will thrive in a culture of continuous improvement. Please send us your cover letter and CV showcasing what you can bring to the team. We encourage you to apply as soon as possible, applications will close on Monday 20th May 2024.