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Form of work
SalaryJob Description: We are seeking a passionate and creative Digital Marketing Expert / Designer to enhance our brand's digital presence. This role offers a unique opportunity to work in the Solar industry.
Key Responsibilities:
- Lead end-to-end Digital Marketing campaigns: strategy, content creation, targeting, delivery, monitoring, optimisation, and reporting.
- Conduct market research and analysis to identify consumer trends, competitor activities, and opportunities for brand enhancement.
- Coordinate events, promotions, and product launches.
- Maintain and update website content, ensuring accuracy and relevance.
- Drive growth in digital media, marketing, and online presence.
- Write and edit content for various digital platforms.
- Undertake website/graphic design tasks, including creating content for social platforms and websites.
- Develop multimedia content, including video capture, creation, and editing.
- Conduct website audits, propose improvements, and optimise content.
- Analyse data using tools like Google Data Studio and Google Analytics.
- Manage and optimise Meta campaigns.
- Apply SEO principles to enhance organic search rankings.
- Stay updated with industry trends for content ideation.
Candidate Profile:
- 1-2 years of experience in a similar role.
- Experience in leading integrated marketing campaigns.
- Strong knowledge of graphic design.
- Excellent verbal and written communication skills.
- Strong interpersonal skills and team-oriented approach.
- Proactive, self-starter with keen attention to detail.
- Ability to quickly learn and retain new information.
- Must be an Australian resident based on the Gold Coast.
