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Form of workWho is BSR?
The BSR Group is Australia's largest independent electrical and furniture retail group with over 200 members throughout Australia.
With an extensive portfolio of renowned retail brands, our commitment to excellence and innovation has made us a leader in the industry, and we are now seeking a talented eCommerce Coordinator to join our dynamic team.
Job Description:
As an eCommerce Coordinator at BSR Group, you will play a pivotal role in maintaining our online presence and helping us continue to grow in the digital landscape. This is a 12-month contract position with the potential for extension into a full-time role. You will be based in our brand new, purpose built office for four days a week, with one day per week work from home.
Key Responsibilities:
- Own the implementation of onsite content, including homepage, landing pages and information content with a strong focus on mobile devices and general UX.
- Build and manage product categories, merchandising rules, and navigation to ensure relevant customer journeys based on seasonal trade and customer engagement.
- Work cross-functionally with the Marketing and Merchandising teams to execute campaigns in line with our core marketing calendar and strategic initiatives.
- Collaborate with key stakeholders to continually optimise product, enrich content, and communicate key messages on our sites.
- Maintain onsite search settings, report on search activity, and continually work to optimise the search experience.
- Configure and test promotions in line with the planned activity.
- Support UAT for future developments and enhancements.
- Help to ensure all SKUs are set up accurately including naming convention, product attributes, pricing, images, etc by following best practice and conducting regular audits.
- Using web analytics tools (GA4 and Contentsquare) to measure the impact of initiatives, identify opportunities, and analyse purchasing behaviour and customer journeys.
- Performing competitive research and analysis
- Collaborating with Merchandising, Marketing, and external teams to support identification, scope and implementation site improvement initiatives.
About You:
- 2+ years relevant experience
- High proficiency in Microsoft Excel
- Strong analytical aptitude
- Interest and experience in eCommerce and retail
- Understanding of UI and UX design principles and consumer behaviour is ideal
- Interest and/or knowledge and qualifications in appliances, tech gadgets, furniture, homewares or interiors is preferred however not mandatory
- Working knowledge of Google Analytics
- Experience with website content management systems (CMS) and A/B testing software is preferred.
What you can expect:
- Amazing team culture
- Brand new office
- Free parking
- WFH 1 day a week
- Outstanding staff discounts
- Opportunity to upskill in all areas of marketing
- Competitive salary package
If you are passionate about eCommerce and want to make a significant impact in a leading retail group, please submit your resume and a cover letter explaining why you are the ideal candidate for this position
