About Homebodii:
Homebodii is an Australian-based fashion brand that specialises in luxurious sleepwear, loungewear, and bridal collections. We are committed to providing our customers with high-quality, comfortable, and stylish products for special occasions or everyday relaxation.
Job Description:
The ideal candidate will have a passion for fashion, social media, and online marketing. This role will focus on creating and implementing digital marketing strategies to increase brand awareness, engagement, and sales.
Key Responsibilities:
Social Media Management:
Manage and create content for Homebodii's social media channels, including Instagram, Facebook, Pinterest, TikTok, influencer management and more.
Develop and implement a content calendar to ensure consistent and engaging posts.
Monitor and respond to comments, messages, and engagement on social platforms.
Collaborate with the team to plan and execute social media campaigns.
Email Marketing (Klaviyo)
Collaborate with the team to create and execute email marketing campaigns.
Build and segment email lists for targeted marketing.
Analyze email campaign results and make adjustments for optimal performance. Write and publish blog posts related to fashion, sleepwear, bridal, and lifestyle.
Optimize blog content for SEO and share across social media platforms.
Maintain an editorial calendar and brainstorm new content ideas.
Content Creation:
Develop visual content, including graphics, photos, and videos.
Ensure all content aligns with the brand's aesthetic and messaging.
Create engaging and shareable content to grow our online presence.
Qualifications:
Proven experience in social media management and digital marketing.
Proficiency in using Klaviyo, Shopify and SEO techniques.
Excellent written and verbal communication skills.
Strong creative and visual content creation abilities.
A passion for fashion, trends, and keeping up with social media platforms.
Ability to work independently and in a team.
Strong organizational and time management skills.
How to Apply:
To apply for this part-time position, please send your resume and a cover letter detailing your experience and why you'd be a great fit for Homebodii.
Join the Homebodii team and help us make our brand stand out in the world of fashion, comfort, and luxury.