Marketing, Communications & Activations Specialist

End Food Waste Australia's vision is an Australia without food waste, starting with halving food waste by 2030. We will end food waste in Australia through research and innovation, industry action, policy development and behaviour change.

We help change behaviors in our homes and businesses through our behavior change campaigns, supported by the Australian Government Department of Climate Change, Energy, the Environment and Water. We also lead bold and innovative industry action and collaboration through the Australian Food Pact and Sector Action Plans. Furthermore, we conduct world-leading research through the End Food Waste Cooperative Research Centre, funded by the Australian Government's Department of Industry, Science and Resources.

 Together, we aim to create a more productive, sustainable, and resilient Australian food system by ending food waste and food insecurity. www.endfoodwaste.com.au  

We are a values-led organisation that is focused on:

• Purpose: making a difference, for good.
• Integrity: doing what is right.
• Collaboration: working together for better outcomes.
• Performance: creating meaningful impact.

Join our dynamic team as a Marketing, Communications & Activations specialist to play a pivotal role in shaping the future of our Nationwide Consumer Behaviour Change Campaign (NCBCC) to tackle household food waste. We are seeking a passionate, energetic professional who cares deeply about the cause and has a proven track record in marketing, PR and media relations. This role is ideal for someone with strong strategic creative flair, exceptional energy, and skills in content development across owned, earned, shared and paid media.  

Head Office is in Adelaide, however our team can work flexibly across Australia from home offices and in some states through partner organisation's spaces. This role is being offered as 1.0 FTE, contracted until 30 October 2025.

Key Responsibilities:

• Working closely with the campaign team, creative agency and behavioural experts to enact and implement the campaign in line with campaign strategy, and creative execution.
• Execute operational elements of the campaign including create engaging, creative content for various platforms, media and marketing materials.
• External stakeholders, media outlets, and other campaign partners to ensure cohesive and effective execution.
• Contribute to strategic development of the campaign.
• Partnership scoping: Support the campaign director(s) to design, scope and implement partnership opportunities with government(s), NGOs and private sectors such as activations, co-designed content and other initiatives.
• Coordinate with the NCBCC team to craft compelling social media content, newsletters, EDM’s and presentations utilising design tools such as Canva to create visually appealing content.
• Manage social media accounts in conjunction with the creative agency, including content development, scheduling, monitoring and having input to strategic direction.
• Management and continual development of content for the website including consumer content and a Resources Hub for stakeholder asset use. 
• Liaise with and assist stakeholders to deploy campaign assets, including maximising the use of the online Resources Hub.
• Lead continual PR initiatives for the campaign in various jurisdictions nationwide, with support from a creative agency.
• Lead the planning and execution of trade and consumer activations (such as industry expos), managing logistics from concept to completion.

Education:

• Preferred Bachelor’s degree in Marketing, Communications, Public Relations, or related field.

Experience:

• 2+ years experience preferred in marketing, communications or related experience
• Experience working in PR with media outlets highly regarded.

Skills:

Essential:

• Exceptional organisational skills with the ability to manage multiple priorities.
• Excellent communication skills, both verbal and written.
• Ability to thrive both independently and collaboratively in a fast paced environment.
• Proficiency in marketing tools and platforms such as Facebook, Instagram, TikTok, X, threads, LinkedIn, Google Analytics, social media management tools, and email marketing software.
• Basic proficiency in content development and strategy across owned, earned, shared paid media channels.

Preferred:

• Advanced proficiency in content development and strategy across owned, earned, shared paid media channels.
• Experience with graphic design or knowledge of design principles.

Personal Attributes:

• A passion for making a difference with a strong dedication and commitment to achieving project goals.
• Self-Starter: Demonstrates initiative and independence in driving results
• Great Communicator: Effectively conveys information and ideas in a clear and concise manner.
• Willingness to learn: open to learning new skills and strategic thinking in execution of roles and responsibilities.
• Collaborative: works effectively with a team of internal and external stakeholders.
• Energetic & dedicated: Brings enthusiasm to the role as a motivated team member committed to the success of the campaign and its objectives.
• Flexible & adaptable: able to navigate evolving priorities and challenges with resilience and grace.
• Organised & efficient: exceptional time management skills and attention to detail.

For further information about the role, or WFH/Office space options, please contact End Food Waste Australia, Carolyn Eggart, People & Culture Manager at *******@endfoodwaste.com.au

APPLY FOR THIS OPPORTUNITY NOW!

Please apply through SEEK with a cover letter that specifically addresses the required skills and attributes in no more than four pages plus a current concise resume (maximum four pages).  Applications that do not address these requirements will not be considered.

Applications close at 9am ACST on Friday 28th June, 2024.