Marketing Manager, Retain & Retire

Company Description
Supporting millions of Aussies since 1988 with low fees and competitive long-term performance. Profits back to members, not shareholders
Closing date: 25th March 2024 *
Please note Rest does not accept speculative resumes from recruitment agencies
Job Description

• 9 month Fixed Term Contract
• Contribute to significant programs of work
• Hybrid working as standard

About Us
Established in 1988, Rest is one of Australia’s largest profit-to-member superannuation funds.
We support nearly two million members, with around $75 billion of funds under management and are recognised as a responsible investment leader*. We believe when members understand and engage with their super, they’re more likely to get a better retirement outcome.
Everything we do at Rest is underpinned by our values and behaviours, we want to Be Daring, Keep it Simple, Take Action and Have Grit. To put it simply we want our people to thrive and love the work they do.
About the Job
This is a key role within the Member Experience team focused primarily on retention of all members including the retirement phase. You’ll work within a collaborative team environment to:

• Help shape the design of member experiences to create super our members love in the retention and retirement phase of the member lifecycle
• Design and implement data-driven marketing strategies and communications to help members onboard seamlessly and in an engaging way
• Support the retention of new employer and member relationships

This role or team members may at times support activity in the ‘acquire and onboard’ phase of the member and employer experience depending on member and business priorities. You’ll work closely with your team leader, constantly striving to exceed expectations and surprise and delight Rest members.

• Execute omni-channel marketing strategies to deliver a target member experience that will engage and delight members in the retention and retirement phase
• Scope and implement data-driven member interactions that support the target member experience employing agile methodologies where required to deliver at pace
• Implement highly focused marketing strategies to retain members and employers via a range of channels
• Work within a small team of customer experience and marketing professionals while living the Rest values
• Work with internal and external agencies to develop creative approaches that help deliver on our mission to make super simple
• Work closely with teams across Rest to ensure marketing activities are coordinated and aligned to Rest brand standards and the desired member experience

Qualifications
About You:
You are driven with a thirst for challenge and what may not have been done before. Taking pride in delivery with an agile operating style. You understand that operating in a highly regulated environment only enhances the quality of output.
Qualifications, required experience, understanding or credentials including:

• Tertiary qualifications in a relevant discipline and / or depth of experience in marketing or related business disciplines experience in marketing, customer experience or related disciplines
• Familiarity with superannuation, financial services or similar regulated industry environment
• Ability and willingness to adopt agile delivery methodologies
• A willingness to innovate, test and learn as a fundamental way of operating
• Commercial acumen to effectively identify and act on opportunities
• Proven ability to execute plans in consultation with key stakeholders.
• Strong stakeholder engagement, influencing and interpersonal skills
• Excellent verbal communication and presentation skills
• Proven ability to balance multiple projects, deadlines, and resource demands
• Track record of leading successful teams and developing individuals
• A team player with highly developed interpersonal skills
• High energy and resilience levels

Additional Information
Benefits
Our benefits have been designed so you can tailor your experience with us and include:

• Personal and professional development opportunities
• Flexible, hybrid working – work to suit your lifestyle (must be based in Australia)
• Purchase leave scheme and gender neutral 16 weeks paid parental leave
• Super Contribution Continuation for 12 Months of parental leave
• Meeting free breaks (Rest Stops)
• Income Protection Insurance
• Rest Excellence awards (peer recognition awards based on Rest’s values and behaviours)

If you share our values, believe you can help make a difference for our members and want to be part of a leading superannuation fund with a Super culture, please click Apply Now.
Rest is committed to creating a flexible work environment and culture that embraces diversity, equity, and inclusion - where people feel welcome, safe to be themselves and inspired to do their best.
We value the different backgrounds, lived experiences and abilities our diverse team brings. We welcome and encourage applications from candidates of all ages, cultural backgrounds, faiths, gender identities, sexual orientations and thinking styles. This includes people with disability, neurodiverse individuals, Aboriginal & Torres Strait Islander peoples and those with disrupted work history due to career or other breaks.
Please note only people with the right to work in Australia will be considered.
*Funds under management as at 30 June 2023. Rest is recognised as a by the Responsible Investment Association Australia (RIAA) in its Responsible Investment Benchmark Report 2022.
Rest will review applications prior to the closing date and may close the role earlier