Marketing Specialist

Ivory Group is a leading Australian recruitment business. The business has offices in Sydney, Canberra and Melbourne. The business is seeking a critical thinker, self motivator and someone with a passion for marketing.
About the role
The role will include:
• Create awareness of and develop the Ivory Group brand across Sydney, Melbourne and Canberra.
• communicate with potential clients and build and develop customer relationships
• Assist with marketing plans, advertising, direct marketing and campaigns for Ivory Group across Sydney, Melbourne and Canberra.
• Continually review marketing opportunities for Ivory Group across a number of different mediums including media, print media and with our partners.
• work closely creative agencies to design marketing materials such as brochures and adverts
• develop marketing copy for both online and print campaigns
• Assist with the creation of marketing content content, including videos and blog posts
• Responsible for Ivory Group social media including LinkedIn, google and other social media channels
• Maintain and update customer databases
• Conduct market research to determine potential opportunities for Ivory Group to extend in their services.
• Develop and implement a marketing strategy that aligns to Ivory Group business stategy.
• Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective for Ivory Group strategy
• Track marketing performance and return on investment and prepare monthly reports for management
• Monitor and report on competitor activity and report to senior management on a monthly basis.
• Work with finance and oversee and manage the marketing budget.
• Provide advice to senior management on services provided by Ivory group in their development including pricing, product and distribution channels.
Experience required
• At least 2 years of marketing experience
Salary
• The salary range for the position is between $70k to $90k