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SalaryHavas Media Australia's Sydney team is looking for a Performance Manager to join our growing media team. You'll be joining a supportive, collaborative and diverse team, with flexible working arrangements, loads of development opportunities and an industry-leading benefits package.
The Performance Manager would be responsible for leading and driving forward the paid search strategy for our largest ecommerce client. You would be accountable for creating and implementing strategies across all paid search channels including Google AdWords and Microsoft Ads, whilst working closely with the SEO team, the rest of the Havas Market team and external Performance partners.
As a senior member of our team, you will be tasked with leading a team of talented people, planning and delivering Performance Media based campaigns to one of the most respected and well-known retailers in Australia.
From impression to conversion or brand uplift, the Performance Manager will deploy world class performance media and biddable knowledge, smart use of audience data, and industry-leading technology (secured through collaborative supplier partnerships) to facilitate 1:1 communication with our audience.Day to day, your role will involve the following core responsibilities:Operations & Delivery
- Monitor and manage day to day running of paid search accounts for clients
- Ensure all accounts are set-up to adhere best practice & restructure inherited accounts where necessary.
- Forecast accurately expected performance of campaigns for clients
- Accountable for end-to-end delivery of performance and biddable campaigns against targets
- Integrate automation where possible for time saving
- Manage the overall client performance media, including client relationship, strategy, efficiency and delivery on time and to budget, always considering the client's return on investment
- Build effective working relationships with staff and key clients
- Regularly communicate with regional counterparts to create synergy in campaign strategy and approach.
- Establish your position as a thought leader, with demonstrable thought leadership including a deep awareness of biddable and programmatic platforms and industry trends
- Involvement in global initiatives as part of the wider Performance team
- Manage and mentor 1-2 team members, ensuring the timely delivery of high-quality campaigns and their continuing development as professionals
- Work with the team to create exceptional paid search strategies, working with the wider Havas Media Account teams
- Work closely with the AdOps and Analytics team to ensure that all campaigns are being run and tested with the rigor needed to gain appropriate learnings
- Highlight opportunities for innovation and improvement on the client account through media, marketing, creative, technological or process change
- Work with Client Services, Account Management and Regional Platform Leads (Search, Social, Programmatic, Display) to identify resourcing needs on a quarterly basis
- An experienced and exceptionally talented individual, you will be passionate about digital media.
- At least three years' experience within digital media with a track record of leadership
- Team management experience (with at least 1-2 direct reports)
- Strong understanding of SEM, performance media and biddable landscape, suppliers and technology
- Proven experience in running complex and effective performance media and branding campaigns, which exceed client expectations.
- Demonstrate the ability to present your strategic recommendations to external and internal clients.
- Strong analytical skills. Able to analyse and draw conclusions from data and comfortable presenting quantitative information in a client context.
- Eager to learn new concepts and challenge the existing business framework.
- Effective written communication, presentation, influencing & negotiation skills and problem-solving abilities.
- Knowledge and experience with third-party companies (Google, Bing, etc)
- High level of competence with Microsoft Office packages
- Passionate about biddable media, with a general thirst for digital knowledge and a significant interest in new platforms and channels
- Passion for excellence
- Experience in retail is a plus
At Havas Media, we invest in media that matters. We understand where to find the most meaningful media using our unique Mx system. We build a Media Experience (Mx) that connects a client with their target audience - in the context of where they are, through the content they pay attention to.The Mx System creates value for our clients by turning consumer intelligence into clear growth targets, aligning stakeholders and KPIs through the custom Mx Brief, and measuring the impact of rich and respectful media experiences. Because we believe that more meaningful media can help build more meaningful brands.We live on Harrington St, Sydney along with the Havas Village. The Village is designed to create meaningful connections between people and brands through creativity, media and innovation. As part of the Village, we are able to seamlessly integrate media, creative, PR and digital to bring more efficient and effective outcomes for our clients.We are part of the Havas Group which is the fifth largest marketing communications group in the world, with 20,000 staff operating in 100 countries.What sets Havas Media apart from other agencies is the importance we place on our culture and our people. We are a passionate bunch and take great pride in the work we produce, but we also care about enjoying ourselves along the way, being respectful to one another, and sharing a common goal - to be the best agency you will ever work at!WORK WITH USAt Havas, one of our core beliefs is to Never Be Normal. We believe that people are our most vital asset because they are different. Different to one another and different to the norm. Diverse perspectives fuel our curiosity and fresh thinking. Open communication encourages contribution without hierarchy. Ongoing education for all creates growth at every level. We create an environment where all our people belong, and can thrive, adapt, learn, and grow because we are in the business of making a meaningful difference to people; and that's good business.And so it follows that we encourage people from diverse backgrounds, identities, beliefs, and abilities, including Aboriginal and Torres Strait Islander people, to apply for this, or any role with us.
