AddressKey Responsibilities:
Product Strategy: Develop and execute a comprehensive product strategy for the Gifts and Kits category, aligning with company goals and customer needs.
Market Analysis: Conduct market research and analysis to identify trends, consumer preferences, and competitive landscape, and use insights to inform product decisions.
Product Development: Lead the end-to-end product development process, from concept ideation to launch, including product design, packaging, pricing, and positioning.
Collaboration: Work closely with cross-functional teams, including Marketing, Sales, Operations, and R&D, to ensure seamless execution of product initiatives.
Retailer Partnerships: Build and nurture strong relationships with retail partners to understand their needs, negotiate terms, and develop mutually beneficial merchandising strategies.
Merchandising Excellence: Drive merchandising excellence at retail by providing guidance on product assortment, placement, and promotional activities to maximise visibility and sales.
Performance Analysis: Track and analyse sales performance, inventory levels, and customer feedback to optimise product assortment and drive continuous improvement.
Compliance: Ensure compliance with regulatory requirements and industry standards for product safety, labelling, and environmental sustainability.
Team Leadership: Mentor and develop a team of product specialists, providing guidance, feedback, and support to foster their growth and success.
Qualifications:
- Bachelor's degree in Business, Marketing, or related field; MBA preferred.
- Years of experience in product management, preferably in the consumer goods or gardening industry.
- Proven track record of successfully launching and managing product lines, with a focus on gifts, kits, or related categories.
- Strong analytical skills with the ability to translate data into actionable insights and strategies.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.
- Creative thinker with a passion for innovation and a customer-centric mindset.
- Strong project management skills with the ability to prioritise and multitask in a fast-paced environment.
The company is a renowned leader in the gardening industry, specialising in providing high-quality seeds, bulbs, and gardening supplies to enthusiasts worldwide. With a rich history spanning several decades, the business has established itself as a trusted brand known for its commitment to excellence, innovation, and customer satisfaction.
- 4 days in the office 1 day from home
- Potential for growth in skills
- Strong team culture
