Sales & Marketing Coordinator

BACKGROUND: 

Founded a quarter of a century ago, the Jreissati Group of Companies’ mission is to deliver exceptional living, premium brands and luxury experiences, whilst making a positive contribution to local communities.

Comprising of Bensons Property Group, a national residential developer, and Levantine Hill Estate, an award-winning Yarra Valley winery and dining venue, the Jreissati Group of Companies’ has been successfully operating for over 30 years. During this time, the Group has established a reputation for luxury and quality, with Levantine Hill’s award-winning wines and state-of-the-art winery, and Bensons Property Group, successfully delivering over 30 residential projects since its inception in 1994.

POSITION OVERVIEW 

As the Sales & Marketing Coordinator, you will play a pivotal role in shaping and executing the marketing and sales strategies for two entities under a unified ownership: Levantine Hill and Bensons Property Group. Both renowned for their luxury offerings and exceptional market presence, these companies demand a sophisticated approach to marketing and sales that resonates with their high-end clientele.

In your split role, there will be a strong focus on marketing and sales administration support to the Brand & Marketing Manager (Levantine Hill) and the General Manager of Sales & Marketing (Bensons Property Group). The role will vary across, but not limited to, brand communications, tactical advertising, project launches, direct selling via e-commerce, networking, media liaison, promotional events, packaging, promotional material, website amendments, and management of social media accounts.

KEY RESPONSIBILITIES

Administrative support

• Preparation and compilation of reports and marketing material.
• Budget reporting.
• Hosting, administering, organising and/or attending functions and annual events as required from time to time.
• Maintain key marketing contacts list.
• Adhoc administration duties and providing assistance to the sales team.
• Coordinate advertising production with media agency. 
• Maintain and update company websites as instructed.

Sales and Marketing

• Development of videos.
• Manage social media accounts.
• Assisting in branding strategies.
• Evaluate appropriate campaigns and positioning strategies for developments.
• Managing of brochures/bulletins/newsletters/marketing collateral, from inception right through to design, copyrighting, print production and mailing out.
• PR and press liaison, including influencers and awards.
• Develop and maintain sales and marketing procedure/protocol manuals as needed.
• Brand development and awareness.

Digital Coordination

• Oversee website maintenance and content.
• Update and maintain all websites with contact details, products, photos, media, videos and other relevant material.
• Create, update and send quarterly project updates with information gained from the Development project manager.
• Manage CMS - web uploading and basic web design capabilities.
• Monitor and report on web traffic and other key performance indicators.
• Coordinate and implement EDM campaigns, including basic marketing material design.

QUALIFICATIONS, KNOWLEDGE, AND SKILLS

Knowledge

• 2-5 years’ experience in residential property marketing, including familiarity with key industry portals such as Realestate.com.au it’s associated Agent Admin software 
• Ability to devise, run and analyse EDM campaigns and experience with Campaign Agent software
• Proven ability writing for the web and social media.
• Digital knowledge: web, email, mobile and emerging digital media.
• Fluent in social media in particular Facebook, Twitter, Instagram Google+ and LinkedIn.
• Proficient in Photoshop, Illustrator, InDesign and Flash.
• Knowledge of info graphics and typography.
• Knowledge of current web standards.

Skills

• Advanced level of proficiency in MS Office suite (Excel, Word, Power Point);
• Excellent time management skills. 
• Good working knowledge of Adobe Creative Suite (In Design, Illustrator) and/ or Canva, and experience with desktop publishing preferred.
• Proven ability to liaise with senior executives and communicate effectively with clients, external parties and staff members generally.