At McCain Foods, we know the importance that food plays in people's lives - the power it has to uplift and bring people, families, businesses and communities together. Guided by our purpose to bring enjoyment to people's lives through great tasting food, we believe that working together with our teams, business and community partners will bring sustainable growth and positive change - today, tomorrow and for generations to come.
Due to an internal promotion, we have an exciting opportunity for a talented Senior Brand Manager to join our OOH (Out of Home) team! With direct responsibility for contributing to and executing the short to medium term direction of the OOH Potato portfolio, this role requires a proven and creative Senior Brand Marketer, with a strong commercial lens, who understands the marketing tools well and uses this knowledge to develop and execute the business plan, communication strategy and innovation plan, delivering brand growth to ensure delivery against financial targets.
About the role
- Take ownership of building the portfolio strategy
- Participate in the development of 5+ business strategy
- Lead the development of an innovations program
- Capture key consumer, customer and market insights
- Develop creative and innovative integrated marketing campaigns
- Evaluate the effectiveness of activation programs
- Develop and present customer presentations
- Review SKU margins/costs against KPIs
About you
- Degree qualified in Marketing or related field
- Min. 6 years marketing or product management experience
- Extensive NPD and project management experience is critical
- FMCG Food experience is preferred
- Sound commercial and financial acumen
- Strong ability to build rapport and make observations quickly
- Negotiation and influencing skills to inspire results
- Experience managing cross functional teams to deliver complex projects
What's in it for you?
- Opportunity to be a part of a fun and high performing team
- Working with a professional supply team and major customer groups
- Hybrid flexible working model
- Employee & Family Assistance Program
- Pioneering, innovative and dedicated development programs
- Opportunity to Chip In and give back to the community
If you're looking for your next challenge and want to be part of a global iconic family-owned business, apply now!