Branded Content Editor - Bunnings

News Corp Australia

We are proud to be Australia’s most impactful media group, we’re even prouder of what we stand for. Together, we inform, advocate and inspire all Australians, for a better Australia.

We are proud to be Australia’s most impactful media group, we’re even prouder of what we stand for. Together, we inform, advocate and inspire all Australians, for a better Australia. With over 150 brands across news, sport and lifestyle, News Corp Australia is trusted by over 18 million Australians a month to provide the information and inspiration they seek.

Renowned for world-class journalism and marketing services nationally and internationally, we offer a fast-paced environment that encourages individuals to take control of their future and challenge themselves in ever-changing fields.

Diversity strengthens our national teams and newsroom as we seek to tell stories that represent the communities of Australia. Our people make us unique, and so we are committed to equal employment opportunities regardless of race, religion, sexual orientation, age, disability or gender identity. Applicants of diverse backgrounds are encouraged to apply!

Medium Rare, Australia’s leading content marketing agency, is looking for a Branded Content Editor for a six-month maternity leave contract to create high-quality commercial campaigns for Bunnings and its partners.

Responsibilities

• Lead the production of editorially-rich Branded Content for advertisers in Bunnings magazine and its online publishing channels – covering everything from quick home and garden updates to renovation planning, maintenance projects, savvy upcycles and DIY transformations.
• This is a hands-on editorial role suited to an independent self-starter; you’ll write copy and work alongside a designer to manage the day-to-day running of all advertorial and partnership content from end to end, from concept stage through to commissioning, editing, design and client approval.
• Optimise print copy for digital channels, leveraging SEO, social, EDM newsletters and other ways to amplify content to a wider audience.
• Work closely with the Bunnings editor and wider editorial team to ensure advertiser content upholds brand guidelines and aligns with wider Bunnings content strategy.
• Work closely with the Bunnings sales team to develop proactive proposals and brief responses that align with client objectives and win new business. This includes working with strategy and insights teams on concept ideation, taking a lead in proposal writing and sales decks, and working with the design team to direct the creation of page mock-ups and flyers. We’re looking for someone who can think bigger, with interesting multi-platform ideas that will excite clients and readers and generate revenue.
• Present proposals, attend client meetings and ensure a smooth flow of communication with all internal and external stakeholders.

• 🗓 Campaign Planning and Execution
  

  Assist in the development and implementation of advertising campaigns

• 🫱🏽‍🫲🏼 Project Coordination and Client Relations
  

  Coordinate with accounts teams, creative teams, and clients to ensure project success

• 🧩 Creativity
  

  Generates multiple innovative/new/novel ideas to solve a problem

• 🔍 Attention to detail
  

  Accurately identifies and rectifies discrepancies or errors that exists in information and deliverables

• 💡 Problem solving
  

  Identifies problems and develops logical solutions that address the problems

News Corp Australia is using Hatch to accept applications for this role. Hatch helps you demonstrate your fit, no matter your background.