AddressContent Manager
National Trust of Australia (NSW)
- Location Sydney, NSW
- Job Type Perm Part-time, 28 hours per week (4 days/week)
- Category Marketing, Media, Communications
- Sectors: Arts, Culture, Heritage
- Reports to: Director Marketing, Communications and Development
- Free onsite parking in Sydney CBD and Salary Packaging
Organisation Overview
The National Trust of Australia (New South Wales) is Australia’s leading heritage conservation organisation, a not-for-profit, community-based charity in operation for more than 75 years. Our vision is to bring the heritage of New South Wales to life for future generations through advocating for the conservation and protection of our built, cultural and natural heritage.
The National Trust is seeking a dynamic all-rounder to drive engagement with current and new audiences through the production of effective digital, print and video content and campaigns. This includes creating impactful marketing and communications to raise awareness, consideration and revenue.
This position plays an important role in raising the profile of the National Trust and its work. It builds the brand, while driving key strategic outcomes, place activation, venue hire, sustainable events, revenue growth, membership and fundraising growth, conservation, advocacy and community engagement.
About the Role
Reporting directly to the Director, Marketing, Communications and Development, you will be responsible for:
- Developing, managing and implementing the content strategy, planning and scheduling across all channels
- Curating and producing action orientated content across all channels to raise awareness of the National Trust (NSW) and its work
- Growing, diversifying and better engaging members, volunteers, supporters, donors and the wider community through targeted and crafted content
- Managing the production of the National Trust’s triannual print magazine to members.
- Content metrics, reporting and optimisation
About you
- You have relevant tertiary qualifications (or equivalent experience) in a discipline related to marketing, communications, multi-media or digital
- You have demonstrated results in content production, writing and publishing across digital platforms, websites, social media content, videos, photography, email marketing, advertising campaigns, infographics, whitepapers, reports, blogs/vlogs and others
- You possess a high level of digital marketing proficiency across owned, paid and earned channels
- You are highly organised and can manage projects from end to end
- You have marketing, communications and campaign expertise
- You have demonstrable results in setting metrics, reporting and optimisation of content
- You are experienced in writing clear briefs and managing external freelancers or suppliers
- Strong interpersonal and communication skills
- You have a genuine commitment to heritage, conservation and for purpose work
Desirable:
If you also had some technical expertise to create in-house social video and content, we’d think you were pretty special.
As we’d like you to visit our properties, a Class C driver’s license, and a willingness for occasional travel to regional NSW would also be advantageous.
Ultimately what makes this a truly special job will be your ability to shape the marketing content of this leading NFP Conservation and Advocacy organisation.
- For a full position description or any enquiries call: 02 9258 0*** or email **@nationaltrust.com.au
- To apply, submit your CV together with a covering letter addressing the key accountabilities to: **@nationaltrust.com.au
- You must be fully vaccinated and have the right to live and work in Australia to apply for this role
- While the closing date is Wednesday 15 May 2024, we will be assessing applications as they come in
