AddressA trailblazer in the digital advertising realm, part of a global conglomerate renowned for its innovative contributions to the Smart TV and advertising industries. By harnessing proprietary insights into real-time TV viewing behaviour, they offer unparalleled brand and content experiences to consumers worldwide. As they continue to forge strategic partnerships across the industry, they are looking for a dynamic individual to contribute to their mission of redefining advertising on a global scale.
Key Responsibilities:
- Lead the assessment of product-market fit for diverse markets within ANZ and Southeast Asia, tailoring products to meet regional needs.
- Craft and implement robust go-to-market strategies, ensuring the effective positioning, awareness, and adoption of new products.
- Empower client-facing teams with comprehensive sales collateral, enabling them to pitch products with confidence and clarity.
- Oversee both global and local product initiatives, driving significant market impact and commercial success.
- Identify and cultivate industry partnerships to enhance the company's leadership in innovative advertising solutions.
- Serve as a subject matter expert, deeply understanding the products and capabilities to deliver compelling client presentations.
- A solid foundation of 8+ years in the media, advertising, or technology sectors, with significant experience in media publishing or agency roles.
- Expert knowledge of the AdTech/MarTech, CTV/TV, video, and programmatic advertising ecosystems, with a keen understanding of the digital and CTV advertising landscape in Australia.
- Proven ability in product strategy, positioning, messaging, and development of sales narratives and collateral.
- Exceptional stakeholder management abilities, capable of fostering strong relationships with Sales and Product teams.
- Competency in managing complex, multi-stakeholder projects and translating technical product solutions into clear, impactful communications.
- Independent, proactive approach, comfortable navigating ambiguity and driving initiatives forward.
This role is a unique opportunity to join a world-class advertising sales organisation that is rapidly expanding its influence across the globe. With a focus on data-driven customer experiences, the position offers the chance to significantly contribute to the innovative journey of a leading digital advertising force. If you are passionate about shaping the future of advertising and thrive in fast-paced, dynamic environments, we encourage you to apply.
Apply now and one of the White Bay team will reach out to you very soon.
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Additional information
- Global Bluechip Company
- Hybrid working 2 days at home, 3 in Surry Hills Office
- Leading the way in Smart TV (CTV) Advertising Innovation
