Address- Job Type: Full Time
- Category: Media
- Location: Melbourne-VIC
- Date Advertised: 26-MAR-24
- Job Reference: CLM/1785235
- Job Title: Digital Manager
- Business Unit: CHEP Network
- Division:
- Summary:
About the job
CHEP is looking for a Digital Manager (Full Time) who loves creativity, and the opportunities new technologies and thinking provides. Change is something you thrive on and moving fast keeps it interesting for you.
You're someone who gets excited by new challenges and the opportunities to work across a wide breath of work, from brand identities, campaigns and digital experiences to products & services at scale.
Responsibilities
- Maintain responsibility for client investment , ensuring effective deployment and cohesion with the wider CHEP proposition of "connected creativity".
- Lead team to achieve key client goals and provide leadership around optimisation and efficacy improvement as well as campaign troubleshooting.
- Oversee strategy with internal capabilities (paid search, strategy, cx, brand planning, creative, technology) to develop fully integrated campaigns.
- Analyse campaign performance to develop insights for use in campaign optimisation and improvement.
- Provide support, career development and recognition for your team and effectively foster teamwork that drives motivation and retention.
- Operate creatively and develop creative tactics and precision offerings to advance the addressable practice.
- Represent CHEP Network and its media practice within the media environment and trade press, conferences etc.
- Stay current on industry trends, standard methodologies and discusses potential impact with team on client work.
- Demonstrate and nurture a deep understanding of the client's products, competition, industry, marketing goals and objectives.
Capabilities
- A strong understanding of DV360 (or other DSP), Facebook Ads and Google Ads.
- A strong history of working in Addressable media and leading accounts.
- The ability to deliver recommendations on additional partners and platforms.
- Knows how to extract useful insights from data.
- The ability to lead relationships with key media partners for the agency.
- The ability to mentor and lead a team.
- The ability to lead the training of other members of the media team and working to promote cross skilling.
- Experience with Analytics will be preferred e.g Google Analytics.
- Experience with SDM strongly preferred.
Other things that would make you excel in this role
- An ambition to change the way things are done.
- Enjoys presenting to large groups of people.
- Is a natural leader who can build, foster and inspire strong teams.
- Is not intimidated by the idea of working in new ways and with new technology.
- Loves to work in an agile way.
WE ARE CHEP, AND WE BELIEVE IN NEW ECONOMY CREATIVITY
Today, brands need to adapt to new channels, technologies, experiences, social goals, environmental needs and operating speeds.
New Economy Creativity harnesses two powerful drivers of change: creativity and technology. It is diverse and data driven; and relentless in finding the most compelling way to hold attention and impact how people think, feel and act.
It's about helping companies reorientate to make long-lasting positive impacts. Its focus is on building future brands that are positive forces, while converting existing demand.
The diversity of the challenges at CHEP make it a fulfilling place to work, and a crash course in every skill you need - creative, strategy, experience, data, media, social, PR, technology, e-commerce, experiential, and research is all under one roof. We let creativity live in every department, and it's all pulled together by our first-class Leadership team.
Please note: All applicants must have valid Australian working rights.
Clemenger Group is an equal opportunity employer and committed to building a diverse and inclusive workplace. We welcome people of all backgrounds and can assist with your application if you have a language or cultural special consideration, disability or impairment, or use assistive technology - simply contact us via careers@clemenger.com.au.
