As Digital Marketing Manager in MCM Curation Pty Ltd (The Fashion Fix), you’ll join a rapidly growing marketing team tasked with driving ecommerce sales through a range of online channels for the business.
Reporting into the Directors, you will own the development and execution of our paid and organic advertising strategy which is the core revenue driver for the business.
The perfect role for a strategic thinker with an eye for detail and data. Translate our initiatives into core ecommerce results across our digital channels.
Key Areas Of Responsibility:
● A strong focus on audience builds and budget management, you will be required to manage multiple campaigns at a time and drive ecommerce sales across Google, YouTube, Facebook and Instagram.
● Reporting and analytics: regularly report back on the performance of the activity that you’re directly responsible for driving, opportunities to further optimise our Marketing activity, ROI from your channels and the ultimate results of your efforts.
● Revenue generation: you will be a vital cog in the paid revenue generation machine, and develop an ongoing plan to weaponise our paid channels to continue driving high quality and high volume sales that generate revenue and increase AOV. Your focus will be on driving ROI from our digital channels, increasing ROAS and repeat purchases.
● You will be hands on and optimising Meta campaigns, our spends require efficient optimisation to maximise our ad spend.