Address
Form of work
Salary$100,000 + Super
Sydney
WOW Recruitment are seeking a versatile Digital Marketing Specialist to join our reputable client in the Health Care Space! We’re looking for someone who has done a little bit of everything! If you’re excited by all things digital and have experience in all realms, then this could be your DREAM job!!
Role
As the Digital Marketing Specialist, you will play a pivotal role in driving growth, leveraging your skills across various channels and influencing the brand's digital presence!
Responsibilities
- Collaborate with the marketing team to craft and refine innovative Digital Marketing strategies.
- Manage content calendars, maintaining consistency in messaging and branding.
- Optimize content for SEO and elevate user engagement.
- Execute and monitor paid social advertising campaigns aligned with the digital strategy.
- Craft and schedule captivating social media posts, incorporating graphics, videos, and
- Develop and execute impactful email marketing campaigns, from newsletters to product announcements and promotions.
- Segment email lists and personalize content for diverse target audiences.
- Optimize website content for search engines to boost organic rankings.
- Manage paid advertising campaigns (Google Ads, Bing Ads, etc.) to drive targeted traffic and conversions
- Monitor and analyse Digital Marketing metrics
- Provide data driven recommendations for continuous improvement
About you
- Proven experience as a Digital Marketing Specialist or in a similar role.
- Proficiency in Digital Marketing tools and platforms, including Google Analytics, SEO tools, and social media management tools.
- Experience carrying out A/B Testing
- Strong analytical skills, creative thinking, and problem-solving abilities.
- Excellent written and verbal communication skills.
- Certifications in Digital Marketing (e.g., Google Ads, Facebook Blueprint, Google Analytics) are a plus.
In return
- Flexibility to work from home with a hybrid model
- Free gym onsite!
- Work in a fun, collaborative environment
- Free lunch every Wednesday!
