The Role
As the Digital Marketing Specialist / Manager, you will be crucial in steering our advertising efforts to help scale ORTC through customer acquisition, retention and brand awareness. You'll manage our ad accounts on platforms such as Meta, TikTok and Google, collaborating closely with content creators to develop targeted ad content. This role demands a strategic, creative thinker with a keen eye for analytics and performance.
Key Responsibilities
- Efficiently plan, build and optimise digital ads across platforms Meta, TikTok and Google
- Work closely with content creators to produce relevant and compelling creative
- Develop strategies to maximise lead generation results, engagement and brand awareness
- Monitor website performance, identify areas of improvement and adjust to improve campaign effectiveness
- Manage budgets across all platforms, ensuring efficient allocation of resources
- Collaborate with other departments to and assist with broader marketing efforts
Why ORTC?
Joining ORTC means becoming an essential part of our team as we continue to carve our niche in the digital marketplace. At ORTC, we're deeply committed to fostering a culture of growth and learning, ensuring that each team member has the opportunity to progress in their career. Here, autonomy is not just encouraged; it's expected. You'll have the freedom to manage your domain while collaborating closely with other departments, creating a synergistic environment where every victory is celebrated together. As we expand our reach into new markets like New Zealand and the United States, joining us now offers a unique opportunity to be part of a brand on the rise, quickly becoming recognised on a national level.
Who We're After
We're on the hunt for someone who bring passion to their work every day—those who are not just looking for a job but are driven by the love of what they do. Our people are perpetual learners, always seeking ways to improve themselves and eager to take on new challenges. At ORTC, making decisions with the company's best interests in mind is paramount, as is the ability to adapt and move quickly in a fast-paced environment. If you're someone who embodies the ORTC company values, you're exactly who we're looking for.
Further to this, the following experience is essential to be considered for role:
- Previous experience in a similar role
- Well acquainted with ad platforms, especially Meta
- Passion for delivering outstanding results
- Quick learner that can adjust to new processes quickly
- A keen eye for detail
Perks of Working with Us
- Modern office and warehouse in Edwardstown with an on-site gym.
- Hybrid work model for better work-life balance.
- Product allowances
- Quarterly dinners and staff events to celebrate our achievements.
- Competitive salaries that don't just match but beat the industry standard.
- At ORTC, your workday ends at 4pm. More time for you.
The ORTC Values
The Customer: Our customers are the guiding force in everything we do. We are dedicated to delivering an exceptional customer experience.
Quality: We are uncompromising and relentless in our pursuit of quality in all areas. From our products, to our customer service we embody an unwavering commitment to quality.
Good People: We are humble, hard working and fun. The people you want to work with and have dinner with after, who treat their peers like family and customers like friends. We accept and respect others for who they are and how they work.
One Team, One Goal: We are uncompromising and relentless in our pursuit of quality in all areas. From our products, to our customer service we embody an unwavering commitment to quality.
Celebrate: We celebrate. The little wins, the big wins, and the milestones...But most importantly we celebrate each other.
Why Not?: We are a team of optimists who thrive on challenging the status quo. We firmly believe that when you dream big, anything is possible.
Make It Count: We seize every opportunity and strive to be 1% better every day. We embrace growth, recognising that each day presents potential for progress. Learn and improve through every experience.