We are excited to partner with one of the largest healthcare providers in Australia, boasting over 98 centers nationwide in search of a talented Digital Marketing Specialist to join their high performing Marketing team. With a commitment to excellence in patient care and a supportive company culture, they provide a dynamic environment where you can thrive and grow.
About the Role:
As a Digital Marketing Specialist, you will play a crucial role in their marketing team, collaborating closely with other stakeholders to enhance their online presence and drive digital engagement.
Your responsibilities will include:
- Creating compelling content for their master site to engage their audience effectively.
- Updating landing pages to promote their centers and ensuring a visually appealing layout on their website.
- Managing SEM and Google accounts, working closely with agencies to optimise account performance across platforms like Facebook and Instagram.
- Generating monthly reports to track performance metrics and identify areas for improvement.
- Developing and managing Facebook ad campaigns to increase brand awareness and drive conversions.
- Overseeing the Facebook Business platform, SEO efforts, and other Digital Marketing initiatives.
- Ideally, having experience with Salesforce or familiarity with email marketing platforms.
- Bringing a passion for Digital Marketing, initiative, and the ability to provide valuable insights and inputs to enhance their strategies.
- Demonstrating enthusiasm and proficiency in managing Google Ads campaigns.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field.
- 3-4 years of experience in Digital Marketing, with a focus on content creation, SEM, social media advertising, and analytics.
- Proven track record of managing successful Digital Marketing campaigns and achieving measurable results.
- Strong analytical skills and attention to detail.
- Excellent communication and collaboration abilities.
- Familiarity with Salesforce or email marketing platforms is a plus.
- Enthusiasm for the healthcare industry and a desire to make a positive impact.
If you're passionate about Digital Marketing and eager to contribute to the success of a leading healthcare provider, we want to hear from you! Join our client's team and help them deliver exceptional patient experiences through innovative digital strategies.
Six Degrees Executive acknowledges the Traditional Custodians of the lands on which we work and live. We are also committed to equal opportunity and strive to promote diversity, inclusion, belonging, flexibility, and accessibility in all that we do.
Should you require assistance in your interactions with us or through a recruitment process, please let us know so we can provide adjustments for you.