Digital Marketing Specialist

Digital Marketing Specialist

📍 Brisbane CBD

Who is Patch?

We are Patch, a Digital Marketing Agency based in the heart of Brisbane CBD. We specialise in hospitality, beauty, fashion, and lifestyle sectors, we collaborate with leading international and national groups and companies.

Our mission is to become the premier Performance and Creative Agency not only in Brisbane but across Australia.

Our two-level, bright, and spacious office is designed to inspire creativity and collaboration, ensuring every day is filled with innovation and exceptional results.

Why Patch?

At Patch, we're dedicated to creating an inspiring and fulfilling work atmosphere, where creativity thrives and every day brings exciting new challenges. With a track record of impressive growth and an unwavering commitment to progress, we're actively seeking exceptional individuals to join us in realising our ambitious vision. Recognising the invaluable contribution of our team, we prioritise fostering personal and professional growth, aiming to nurture a team fuelled by passion and dedication.

What you’ll be doing at Patch?

As a Digital Marketing Specialist, you will play a pivotal role in building and maintaining strong business relationships with our clients. Your responsibilities will range from overseeing the development and execution of marketing strategies to performing daily health checks of clients’ social ads. You will ensure optimal performance and growth across multiple platforms including Meta Ads and Organic Social Media.

Key Responsibilities:

• Develop and implement comprehensive Meta Ads strategies aligned with client objectives and industry trends.
• Optimise client Meta Ads accounts, keeping clients informed about performance metrics and recommended improvements.
• Provide comprehensive reporting on the performance of Meta Ads campaigns.
• Collaborate with internal teams to create and execute integrated marketing campaigns.
• Stay up-to-date with the latest trends and best practices in Meta Ads and Digital Marketing.
• Conduct regular analysis and A/B testing to improve campaign performance.
• Manage budgets and ensure efficient allocation of resources for maximum ROI.
• Communicate effectively with clients to understand their needs and provide tailored solutions.

Required Skills and Qualifications:

• Must have 3+ years of agency experience.
• Proven track record managing successful campaigns on Meta Ads and Organic Social Media. Please detail your experience in your resume and cover letter.
• Strong analytical skills and experience in back-end data analysis.

Desirable Skills:

• Experience in industries such as fashion, lifestyle, food retail brands, hospitality, or foodservice.
• Knowledge of Google Ads, SEO, LinkedIn Ads, and email marketing.

Benefits and Perks:

• Competitive salary and performance bonuses.
• Opportunities for personal and professional development.
• A creative work environment.
• Referral bonuses for eSpace!

All stages of the interview process can be adjusted to take place over Zoom or in person at our office, based on the candidate's location and availability.

Email your detailed resume to Sally, our Operations Manager. *****@patchagency.com.au or apply via the Seek application link.