Job description
Digital Marketing Specialist driving automation campaigns Your new company Established WA utility provider. Your new role This opportunity will see you enhancing and shaping marketing initiatives through marketing automation, ensuring alignment with the organisation's marketing and customer acquisition strategy. Key responsibilities include, but aren't limited to:
Develop, monitor and analyse marketing automation KPIs to measure campaign effectiveness, including A/B testing for optimisation.
Create reports and dashboards to provide stakeholders with updated insights on campaign effectiveness.
Utilise data-driven insights to ensure informed decision-making and continuous improvement of strategies.
Full ownership of designing, implementing and managing marketing automation workflows.
What you'll need to succeed
A tertiary qualification in Marketing or equivalent.
Previous experience with marketing automation technologies with Microsoft Dynamics is highly desirable.
The ability to interpret briefs from various stakeholders working with cross-functional teams.
You will be data-driven with a focus on leveraging insights to optimise campaign performance.
A focus on working as a team, including using workplace collaboration tools and building strong relationships with stakeholders
What you'll get in return
Flexible working options.
Professional learning and development.
Free onsite parking.
What you need to do now If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now. If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career. Please click here to apply.