Ecommerce Manager

Our client, located in Caringbah is seeking an innovative and hungry e-Commerce Manager to take their e-commerce business to the next level.

The e-Commerce Manager will be responsible for the growth and management of D2C channels (currently one) and third-party marketplace platforms, improving user experience and ultimately, maximising traffic to site and conversion. Reporting through to the General Manager, this newly created role will be pivotal in establishing D2C as a key pillar of our successful 35-year strong wholesale business.

This role will be busy and diverse and would include being responsible for;

• Developing and executing the e-commerce strategy for owned D2C platforms
• Driving customer acquisition, retention, conversion and sales revenue across owned D2C platforms
• Developing and implementing SEO strategy for sustained long term growth of organic traffic to the D2C channels and corporate platform.
• Work with Customer Service, Warehouse and Logistics teams to ensure a seamless customer experience.
• Work with Web Development team to improve user experience and site performance for owned D2C channels and corporate platform.
• Project lead the design and deployment of any new owned D2C platforms.
• Work with agency partners and Brand teams to optimise customer journey and communication plans across all digital marketing channels, including eDM, SEM, SEO, organic and paid social media, affiliates, etc. to drive revenue and profitability across our owned D2C platforms.
• Undertake market research to identify new technologies and best-in-class executions that can be applied to owned D2C channels to maximise success.
• Work with Brand team on planning seasonal content needs, setting schedules for content updates to support key brand and promotion messages across owned D2C and direct marketing channels.
• Manage product enrichment for owned D2C and marketplace channels to maximise traffic and conversion results.
• Analyse various data points such as sales and traffic data to develop learnings on customer preferences, purchasing behaviour, and product performance across owned D2C and marketplace platforms.

The successful candidate will have proven experience in e-commerce management with a strong background in Sales, Brand, Product or Category Management and have an advanced understanding of the technology. You will be well versed in website and CRM management and be able to analyse channel effectiveness using data analytics platforms producing meaningful reports, anticipating changes/issues and providing options for changes where required.

You will have strong attention to detail, thorough planning skills, and a successful track record in brand / product growth through excellent brand/product planning, organisation and promotion.

This role is for someone who wants to make their mark, make a difference and see their portfolio grow and thrive through their expertise and efforts.

Our client offers a fun, hardworking environment on-site as well as flexible / hybrid working arrangements.