Marketing Automation Specialist

You’ll work within the ABB digital marketing team. A team who loves innovation, optimisation and performance. Your role will be to use our automation tools to their best ability. Whether its email, SMS or push notifications, you’ll understand how our customers want to hear from us and when. Ultimately your role is that of both acquisition and retention of our customer and prospects.

At Aussie Broadband we see difference as our point of difference. We celebrate it, we support it, and thrive on it – because it means our team can bring their whole selves to work, and that we can better represent our customers and community. We’re proud to be an Equal Opportunity Employer, and our stand for inclusion and diversity is just one way we can demonstrate our value of ‘Be Good to People’.

Why work for Aussie?

We are Australian operated, local from the ground up and now ranking the 5th largest telco in Australia. We’re fast growing and not slowing down!

Our fantastic culture lives and breathes our values:
Don't be ordinary, be awesome

Think BIG

No bullsh*t

Be good to people

Have fun

Don’t just take our word for it – We have been named one of the top employers in Australia by HRD magazine. We are one in only thirteen 5-star Employers of Choice and on top of this, Aussie is one of only four 5-star employers in its size category (500+).

And not only do we care for our people, but we also support our community through sponsorships, staff-led fundraising programs, corporate donations, generous community service leave for our staff, relief for disaster-affected customers, and much more which can be found here.

How will you bring our values to life?

As our Marketing Automation Specialist, you will put our values up in lights by delivering these activities and outcomes;

Key role functions of the role include;

Understanding of customer journeys and how to optimise them
Creation, Testing and optimising personalised flows, including email, SMS, and app notifications.
You’ll set up journey’s, test them and report on them.
You will drive new customer acquisition and strategy as well as retention of our current customers
You’ll hero best channel practice.
You will work with the wider marketing team on creative messaging, and optimising creative messaging
You’ll understand data, how to integrate it from our CRM and website
You’ll understand MarTech (we currently use Iterable) and you’ll be able to use it to nurture our customers at scale.
You’ll think outside the box and always look for new opportunities and innovation.
You will be the owner of the comms calendar, keeping the rest of the marketing team accountable.
You’ll also keep up to date with current legislation and always work within compliance guidelines.

If you like the sound of that, here’s some other things we’d love to see…

An understanding of the telco industry (customer journey knowledge would be amazing!)
Tertiary qualifications in marketing or similar
2+ years’ experience working in the marketing automation and/or email marketing (or similar) space.
Experience in customer journey mapping, audience segmentation and automation journey design and development.
High level of literacy for creating written content / communications
Ability to collaborate and manage relationships with a variety of stakeholders across cross function teams
HTML and CSS knowledge
Ability to collect, analyse and interpret data from various sources to use in decision-making
Knowledge of email marketing best practices
Experience with iterable favourable
Describe what the person needs to know and do to be successful in this role

Demonstrated ability to:
Solve problems and think like a leader
Work independently and as part of a team
Learn quickly and adapt to changing situations

Who you are as a person:
Describe the attributes and qualities of your ideal candidate

You like to help people
You have strong ethics
You are professional, constructive and friendly
You like a (VERY) fast-paced environment

If you’re after a tribe of innovative storytellers, apply directly or get in touch today with our fantastic team at careers@team.aussiebroadband.com.au

If you feel don’t meet all the requirements for this role, we’d love you to still consider applying. We are unconventional in many ways, and we like to think outside the box with the people we hire.

Marketing