Alcolizer Technology, a global leader in alcohol and drug testing solutions, is seeking a Marketing Coordinator to help us build and manage our PR, print, web, and digital marketing efforts reporting direct to the CEO.
About Us:
At Alcolizer Technology, we are committed to providing cutting-edge alcohol and drug testing technology to ensure safer workplaces, communities, and roads. With a strong focus on innovation, quality, and customer satisfaction, we have established ourselves as a trusted partner for organizations worldwide.
The Role:
As the Marketing Coordinator, you will play a key role in developing and executing our marketing strategy. You will be responsible for coordinating and managing public relations activities, print and digital marketing campaigns, and online content to enhance our brand presence and support our business objectives.
Key Responsibilities:
Public Relations: Develop and manage PR campaigns to build and maintain a positive public image for the company. Write and distribute press releases, manage media inquiries, and coordinate interviews.
Print Marketing: Design, produce, and distribute print marketing materials such as brochures, flyers, and advertisements. Ensure consistency in branding and messaging across all print materials.
Digital Marketing: Plan and execute digital marketing campaigns, including email marketing, social media, and online advertising. Monitor and analyse the performance of digital campaigns to optimize results.
Web Content Management: Oversee the content on the company's website, ensuring it is up-to-date, engaging, and SEO-friendly. Coordinate with web developers to implement updates and improvements.
Event Coordination: Plan and manage company events, trade shows, and conferences. Coordinate logistics, marketing materials, and promotional activities to ensure successful event participation.
Brand Management: Maintain brand consistency across all marketing channels and materials. Develop and enforce brand guidelines.
Marketing Analytics: Track and report on the performance of marketing campaigns and initiatives. Provide insights and recommendations for improvement based on data analysis.
What We Offer:
- Competitive salary and great work environment.
- Opportunities for professional growth and development.
- A collaborative and supportive work environment.
- The chance to be part of a company that makes a real difference in safety and well-being.
- Opportunity to grow and develop with the business.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in a marketing role, with a focus on PR, print, web, and digital marketing.
- Strong writing and communication skills.
- Proficiency in marketing software and tools, such as Adobe Creative Suite, Google Analytics, and social media platforms.
- Excellent organizational and project management skills.
- Creative thinker with a keen eye for detail.
- Ability to work both independently and collaboratively in a fast-paced environment.
If you are ready to take your marketing career to the next level and contribute to the success of a dynamic and innovative company, we want to hear from you!
Apply Now