Marketing Coordinator

Midnight Health - better known by our brands Youly and hub.health - is one of Australia’s leading health and wellness platforms. We are seeking a motivated marketer who is looking to take the next step in their career. Reporting to the Head of Marketing, you'll be working with specialists in areas such as PR, events, digital advertising, affiliates, and customer comms. If you’re excited about the opportunity to join a marketing team with a mission to change the Australian healthcare landscape - read on!

About you:

You will have enablement in your DNA and get energy from the idea of helping bring projects big and small to life. Working collaboratively with a multidisciplinary marketing team you will contribute to initiatives while also helping shape, organise, and bring business-changing ideas to life.

You'll be super organised and have a confident communication style as this will be key to supporting stakeholders (internal and external) as we explore future ideas, current strategies and deliver amazing outcomes. Things move pretty fast so you’ll need to be comfortable with shifting priorities as we plot a path to the future of healthcare in Australia.

What you'll need to succeed:

To be successful you’ll have an intuitive sense of what customers need along with exposure to marketing campaigns, systems and approaches with a passion for delivering outcomes and the tenacity to see them through to completion. As this is a hands-on role, practical knowledge of key marketing platforms, tools and systems should be part of your experience to-date.

A snapshot of what you’ll do:

• Collaborating with the team to design and execute both digital and traditional media campaigns, adjusting strategies based on data-driven insights and performance metrics.
• Assisting in organising and supporting public relations activities, including managing relationships with ambassadors, coordinating events, and enhancing brand exposure through various PR efforts.
• Facilitating the creation and deployment of organic social content and partner campaigns; coordinating programs, product launches, and activations to boost brand engagement and reach.
• Supporting the production and rollout of email marketing, including promotions, automation workflows, and customer segmentation to optimise engagement and conversion rates.
• Coordinating communication calendars and ensuring all marketing assets are prepared and delivered timely; support cross-departmental collaboration to provide key insights for marketing effectiveness.

We would love to meet someone with:

Professional Experience:

• A track-record of designing and executing digital and traditional marketing campaigns, ideally with recent experience with paid social at scale.
• Background in supporting PR activities and some exposure in managing relationships with brand ambassadors.
• Experience in creating, scheduling, and managing organic social media content and campaigns.
• Familiar with email marketing tools, including campaign creation, automations and performance analysis.
• Experience coordinating and managing communication calendars, client style reporting and have a love of time management.

Job knowledge, skills and abilities:

• Track-record of proven success and confidence within the meta and google paid environments.
• Exposure to and ideally experience with CRM and email marketing platforms, content amplification platforms and organic social media/community platforms.
• The ability to work under own initiative, multi-task, effectively prioritise workloads and thrive in a fast paced environment.
• Excellent communication and interpersonal skills, with the ability to communicate clearly, effectively and appropriately with colleagues, suppliers and others at all levels
• Experience troubleshooting and solving difficult and sometimes technical problems
• Strong attention to detail, quality and accuracy imperative

Education, qualifications and certificates:

• Bachelor's degree in Marketing, Business, Communications, or related field preferred but not essential.
• Experience equivalent or direct certification in Google Analytics and Google Ads preferred.

Our culture and perks:

Having a great culture is something that we value highly at Midnight Health and as a result, have developed a number of great initiatives for our team:

• We enjoy an autonomous and accountable culture through our Work Your Way initiative and provide the flexibility to determine how to best deliver the outcomes that drive our business growth and profitability.
• Our Midnight Muster, a quarterly event for the whole team to escape the office and enjoy an activity together
• Wellness Week, an extra week of paid leave taken each year between September and October where you can take some time away to look after your physical and mental health.
• Health and Wellbeing initiatives such as free flu vaccinations, massage, Wellness Allowance
• Discounts on movie tickets and gift cards through our employee platform

Midnight Health is a Circle Back Initiative Employer and commits to respond to every applicant.

All applications are strictly confidential. Applicants must have full rights to work in Australia.

Midnight Health takes diversity and inclusiveness seriously as an equal-opportunity employer. We’re looking for many different skills, abilities and backgrounds to build our high performing and welcoming team.

Ready to build a Healthier Future? Apply now and be part of a team that’s changing lives every day. Submit your cover letter and CV and let's make healthcare history together!