AddressA Place to Belong...
Seagulls is part of Norths Collective - a forward thinking, fresh and competitive brand who are leaders in the hospitality industry. All about bringing people together through the sharing of exceptional food, drinks, events, health and fitness and entertainment experiences. A not for profit business, we are passionate about our commitment to giving back to our community through sport, social and sustainability initiatives.
About The Role:
It is exciting times ahead in the Northern Rivers as we continue to grow and expand our operations. We live by our purpose - to connect with and give back to the community in which we operate. We are really looking for someone who understands the markets we operate within.
The Part Time Marketing and Digital Media Coordinator looks after our Northern Rivers venues and is critical in the coordination of all marketing activities. You will be presenting, planning and actioning any innovation initiatives to help the organisation achieve overall strategic objectives. You will ensure our members are engaged when visiting our venues through strong promotional campaigns and activations. This is a highly collaborative role with regular communications required with multiple departments such as Operations, F&B, Gaming and Events.
Your Key Priorities will be to:
- Marketing Coordination. Manage the annual marketing calendar including regular and key-date activations and scheduling.
- Promotions. Develop and activate member promotions across all areas of the business.
- In-venue advertising. Use various on-site channels to ensure strong exposure for promotions and activations are achieved. Channels include, but are not limited to, digital TV advertising and POS screen advertising.
- Digital advertising. Utilise existing digital and personalisation channels to deliver targeted campaigns to key segments.
- Social Media. Develop paid and sponsored social media campaigns across existing and emerging social media channels, providing monthly analytics reports to Marketing Manager and Venue Manager.
- Photography. Manage monthly on-site photo and video shoots to create a strong photo catalogue for use across multiple channels.
- Stakeholder Briefing. Brief all external stakeholders for production of content such as graphic design, video and animation creation, TV content and visual merchandising and displays as well as external advertisers such as newspaper and local area publications.
- Innovation. Continuously research and present innovative ways to improve the way we do business, engage with our customers and our communities.
- Communication. Maintain effective communication with all key stakeholders including senior management and business group-wide marketing team members.
The Candidate:
- A strong connection and commitment to the local community and understanding of these markets
- 2 + years' marketing experience - ideally in hospitality or membership-based industry
- Marketing/Communications qualifications
- Demonstrate content writing with strong creative and copywriting skills
- Email, website and social media marketing experience
- Strong attention to detail
- Excellent written and verbal skills
- High level of presentation and professionalism
- Some graphic design experience will be an advantage
Our Benefits:
- Free gym membership at Revs Health & Fitness which is on-site
- Free on-site parking
- Discounted meals
- Energetic and passionate leadership team that embraces change and is focused on success
- Opportunities for career development in the company and within a professional, successful, and well-respected expanding collective
- Work for a Club that is passionate about its people and our commitment to our communities
If this sounds like you, we would love to hear from you, this is an opportunity not to be missed!
