Address Job Title: Marketing Specialist - Construction Materials (B2B Wholesale)
Location: Brisbane (Southern Suburbs)
About Us: My client is a leading B2B wholesale business in the construction materials industry, committed to providing high-quality products and exceptional service to their clients. Their team is passionate about innovation, customer satisfaction, and driving growth within the construction sector. They are currently seeking a talented and dynamic Marketing Specialist to join their team and help them enhance their brand presence and communication strategies.
Key Responsibilities:
Develop and execute marketing strategies to drive brand awareness and lead generation within the construction materials industry.
Create compelling marketing collateral, including brochures, flyers, case studies, and digital content.
Manage and optimize digital marketing campaigns across various platforms, including social media, email marketing, and PPC.
Conduct market research to identify trends, opportunities, and competitor activities.
Collaborate with sales and product teams to align marketing initiatives with business objectives.
Develop and maintain strong relationships with industry partners and stakeholders.
Coordinate and manage trade shows, events, and webinars to promote our products and services.
Monitor and analyze marketing performance metrics, providing regular reports and recommendations for improvement.
Assist with internal and external communications, ensuring consistent and effective messaging.
Qualifications:
Bachelor's degree in Marketing, Communications, or a related field.
3+ years of experience in a marketing role, preferably within the construction materials or related B2B industry.
Strong understanding of B2B marketing principles and strategies.
Excellent written and verbal communication skills.
Proficiency in digital marketing tools and platforms, including social media management, email marketing, and analytics.
Creative mindset with the ability to develop engaging marketing content.
Strong project management skills and attention to detail.
Ability to work independently and as part of a collaborative team.
Knowledge of the construction industry and materials is a plus.
Why Join Us:
Competitive salary and benefits package.
Opportunity to work with a leading company in the construction materials industry.
Collaborative and supportive work environment.
Professional development and growth opportunities.
Chance to make a significant impact on our marketing efforts and business growth.
If you are a motivated marketing professional with a passion for the construction industry and a knack for effective communication, we would love to hear from you. Apply now to join our team and help us build a stronger brand in the construction materials market.
How to Apply: Please submit your resume and a cover letter detailing your relevant experience and why you are the ideal candidate for this role to [email address].
At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.
Please click here to apply.
