Performance Coordinator (Digital Marketing)

Wavemaker Australia

Performance Coordinator (Digital Marketing)

Positively provoking growth for our clients and our people.

Why Wavemaker Australia
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At Wavemaker we believe there is always a better way to grow. We know that growth models of the past will not serve the future. Established approaches and traditional thinking are being exploded in every sector, in every market. But exceptional growth requires uncomfortable change – and this change demands courage, from our clients and from our people.

That’s why we’ve built Provocative Planning, a way of working powered by our spirit of restless enquiry in pursuit of better outcomes. It rejects traditional linear planning in favour of a modular approach, fusing machine learning and human intelligence in a unique way that gets the best from both. The three growth modules in Provocative Planning – Unlock, Maximize and Transform – provoke growth at different speeds, for today, ongoing, and for tomorrow.

We shape consumers’ brand decisions and experiences through media, content and technology. Wavemaker’s Provocative Planning is fuelled by the world’s most powerful consumer decision-making data. This means we know where and how you can win customers.

About the role

We are currently on the lookout for a performance marketing coordinator to join our team.

About The Role

The Performance Coordinator will be a key member of the Search team, responsible for the implementation of digital campaigns to drive awareness, adoption, and advocacy for our client's app: coordinating the delivery of campaigns through all search channels (Google, Bing, Apple) for paid acquisition.

The successful candidate will be data-driven, charged with the tracking, analysis, and reporting of marketing effectiveness, to guide planning and future activity.

Responsibilities.

• Understanding of the relationship between Paid Search and other online and offline marketing activities including natural search and ideas for effective coordination
• Set-up, monitor, manage and optimise paid search activity
• Complete daily run rates across a variety of accounts with ongoing commentary and actionable insights
• Provide on-time reporting to clients on key metrics and agreed KPIs

What you'll be responsible for

• 💲 Media Buying and Negotiation
  

  Negotiate rates and purchase media space on behalf of clients

• 📈 Analytics and Campaign Optimization
  

  Analyze performance metrics and make recommendations for future campaign

• 🫱🏽‍🫲🏼 Project Coordination and Client Relations
  

  Coordinate with accounts teams, creative teams, and clients to ensure project success

Skills you'll need

• 🧩 Creativity
  

  Generates multiple innovative/new/novel ideas to solve a problem

• 🔍 Attention to detail
  

  Accurately identifies and rectifies discrepancies or errors that exists in information and deliverables

• 💡 Problem solving
  

  Identifies problems and develops logical solutions that address the problems

Applying with Hatch

Wavemaker Australia is using Hatch to accept applications for this role. Hatch helps you demonstrate your fit, no matter your background.

Learn more about Hatch